{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/gbr/480220",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/480220",
    "exporter": "https://www.yugalinks.com/trade/exporter/gbr/480220",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "480220",
    "exporter_iso3": "GBR",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 172,
    "current_lane_count": 69,
    "active_market_count": 69,
    "exports_latest_observed_lanes_usd": 1384534.7661126486,
    "exports_current_2024_usd": 720019.6096032857,
    "exports_avg_3y_usd": 832923.4562408825,
    "exports_avg_5y_usd": 1370531.8092515655,
    "exports_avg_10y_usd": 2355541.4008478704,
    "exports_cagr_3y_pct": -19.035279493709822,
    "exports_cagr_5y_pct": -27.365648766660534,
    "exports_cagr_10y_pct": -18.02253237956166,
    "exports_all_year_lane_avg_usd": 5497322.698897047,
    "exports_historical_lane_peak_usd": 28778572.92174477,
    "historical_peak_year": 1999,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": -1.012747114148162,
    "trend_label": "Rapid decline",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 148718.85971684786,
    "top_market_share_pct": 10.741431949333064,
    "destination_hhi": 420.7773003174162,
    "weighted_share_latest_pct": 26.976884892588703,
    "weighted_share_change_1y_pp": 13.934800015002121,
    "weighted_volatility_cv": 1.2052455888753197,
    "weighted_max_drawdown_pct": 77.82688487189584,
    "limited_history_lane_share_pct": 29.069767441860463,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:47",
    "source": "api",
    "product": {
      "hs_code": 480220,
      "hs_description": "Uncoated paper and paperboard (not 4801 or 4803): of a kind used as a base for photo-sensitive, heat-sensitive or electro-sensitive paper or paperboard, in rolls or sheets",
      "hs_chapter": 48,
      "hs_heading": 4802,
      "substitution_elasticity": -14.906013,
      "price_range_label": "Unclassified",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Uncoated paper and paperboard (not 4801 or 4803): of a kind used as a base for photo-sensitive, heat-sensitive or electro-sensitive paper or paperboard, in rolls or sheets",
    "hs_chapter": 48,
    "hs_heading": 4802,
    "destinations": [
      {
        "hs_code": 480220,
        "corridor_rank": 28,
        "exporter_iso3": "GBR",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 148718.85971684786,
        "exports_all_year_avg_usd": 192422.33449085048,
        "exports_avg_3y_usd": 218393.64756821873,
        "exports_avg_5y_usd": 168617.47063654364,
        "exports_avg_10y_usd": 182207.19015182165,
        "exports_cagr_3y_pct": 38.05831323700855,
        "exports_cagr_5y_pct": 16.70284004628064,
        "exports_cagr_10y_pct": -0.1985348088860972,
        "exports_historical_peak_usd": 634827.3562089483,
        "buyer_imports_latest_observed_usd": 10016494.39843202,
        "historical_peak_year": 2002,
        "positive_growth_year_share_pct": 44.827586206896555,
        "trend_acceleration_pct": 38.25684804589464,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": 77.6805,
        "buyer_yoy_all_avg_pct": 6.495,
        "buyer_trend_consistency_pct": 44.8276,
        "market_share_latest_pct": 1.4847396085014368,
        "market_share_change_1y_pp": -4.582991865506501,
        "peer_best_share_pct": 56.34401862648441,
        "peer_top_exporter": "JPN",
        "supplier_count_latest": 39,
        "buyer_market_hhi": 3445.54,
        "distance_km": 5570.1611328125,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.04674475463696969,
        "tariff_advantage_pp": null,
        "volatility_cv": 0.7669704340863484,
        "max_drawdown_pct": 98.61980033044135,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Stable",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      },
      {
        "hs_code": 480220,
        "corridor_rank": 40,
        "exporter_iso3": "GBR",
        "importer_iso3": "NLD",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 73607.05674057337,
        "exports_all_year_avg_usd": 320744.8592571853,
        "exports_avg_3y_usd": 55424.80672229814,
        "exports_avg_5y_usd": 191690.19194037194,
        "exports_avg_10y_usd": 251005.62256168557,
        "exports_cagr_3y_pct": -18.42287406876556,
        "exports_cagr_5y_pct": -19.163972024359467,
        "exports_cagr_10y_pct": -16.143092722443264,
        "exports_historical_peak_usd": 848032.896518513,
        "buyer_imports_latest_observed_usd": 12856390.389045544,
        "historical_peak_year": 1999,
        "positive_growth_year_share_pct": 62.06896551724138,
        "trend_acceleration_pct": -2.279781346322295,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": -37.2499,
        "buyer_yoy_all_avg_pct": 108.078,
        "buyer_trend_consistency_pct": 55.1724,
        "market_share_latest_pct": 0.572532837858527,
        "market_share_change_1y_pp": 0.3768357737089878,
        "peer_best_share_pct": 46.7223675214334,
        "peer_top_exporter": "SWE",
        "supplier_count_latest": 39,
        "buyer_market_hhi": 2676.38,
        "distance_km": 360.3150329589844,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0,
        "tariff_advantage_pp": 0.0007673828181818182,
        "volatility_cv": 0.7352289995285811,
        "max_drawdown_pct": 96.94333103396178,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market']",
        "signal_flag": "Slowing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "GBR",
      "hs_code": 480220,
      "num_markets": 111,
      "highest_price_importer_iso3": "RUS",
      "highest_price_usd_per_ton": 1996666.6666666665,
      "lowest_price_importer_iso3": "PNG",
      "lowest_price_usd_per_ton": 5.183865219504293,
      "median_price_across_markets": 14253.075571177504,
      "price_spread_pct": 14008.636050727784,
      "avg_quantity_metric_tons": 11.506578034682084,
      "total_trade_value_usd": 12750012
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 7425758.473833868,
        "active_destinations": 83,
        "yoy_growth_pct": 16.791904534943804
      },
      {
        "year": 2011,
        "export_value_usd": 5496656.929250316,
        "active_destinations": 75,
        "yoy_growth_pct": -25.978511843350738
      },
      {
        "year": 2012,
        "export_value_usd": 3085419.3202771824,
        "active_destinations": 79,
        "yoy_growth_pct": -43.86734773534429
      },
      {
        "year": 2013,
        "export_value_usd": 5124428.732209072,
        "active_destinations": 86,
        "yoy_growth_pct": 66.08532585932966
      },
      {
        "year": 2014,
        "export_value_usd": 5252902.517061077,
        "active_destinations": 82,
        "yoy_growth_pct": 2.5070850150475463
      },
      {
        "year": 2015,
        "export_value_usd": 3238800.68871104,
        "active_destinations": 73,
        "yoy_growth_pct": -38.342646219083036
      },
      {
        "year": 2016,
        "export_value_usd": 3016368.482664653,
        "active_destinations": 81,
        "yoy_growth_pct": -6.867733689871154
      },
      {
        "year": 2017,
        "export_value_usd": 4270794.806641763,
        "active_destinations": 80,
        "yoy_growth_pct": 41.58730377891207
      },
      {
        "year": 2018,
        "export_value_usd": 2615282.2347764033,
        "active_destinations": 84,
        "yoy_growth_pct": -38.763570876567876
      },
      {
        "year": 2019,
        "export_value_usd": 3561508.749427013,
        "active_destinations": 81,
        "yoy_growth_pct": 36.1806654007845
      },
      {
        "year": 2020,
        "export_value_usd": 2997272.9067149037,
        "active_destinations": 82,
        "yoy_growth_pct": -15.842607232198588
      },
      {
        "year": 2021,
        "export_value_usd": 1356615.770820277,
        "active_destinations": 77,
        "yoy_growth_pct": -54.73833004058457
      },
      {
        "year": 2022,
        "export_value_usd": 847530.5882536933,
        "active_destinations": 77,
        "yoy_growth_pct": -37.526114137591485
      },
      {
        "year": 2023,
        "export_value_usd": 931220.1708656684,
        "active_destinations": 71,
        "yoy_growth_pct": 9.874520609859587
      },
      {
        "year": 2024,
        "export_value_usd": 720019.6096032856,
        "active_destinations": 69,
        "yoy_growth_pct": -22.67998136960988
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "GBR",
      "exports_usd": 442181920400.69006,
      "imports_usd": 753376053311.657,
      "trade_balance_usd": -311194132910.9669,
      "yoy_exports_growth_pct": -5.298942785484062,
      "yoy_imports_growth_pct": 2.7114834343132888,
      "exports_cagr_3y_pct": 0.5321426807664675,
      "imports_cagr_3y_pct": 3.7727404935998576,
      "export_partner_hhi": 568.0807939645799,
      "export_product_hhi": 121.01636468637346,
      "momentum_score": -3.5496171456089027,
      "risk_score": 3.445485793254767,
      "gdp_million_usd": 3686033.0444821278,
      "gdp_per_capita_usd": 53246.36761451085,
      "population": 69226000,
      "labor_force": 35514.36,
      "investment_rate_pct": 17.85,
      "savings_rate_pct": 15.56,
      "secondary_education_pct": 91.71,
      "tertiary_education_pct": 30.04,
      "total_factor_productivity": 2397.02,
      "trade_openness_pct": 35.344853887670666,
      "exports_gdp_pct": 13.072436228084023,
      "num_active_partners": 270,
      "num_fta_partners": 119,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 1,
      "num_shared_language_partners": 77,
      "avg_partner_distance_km": 6737.20987654321,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 44.074074074074076,
      "pct_partners_shared_language": 28.51851851851852,
      "pct_partners_shared_border": 0.3703703703703704,
      "avg_applied_tariff_pct": 0.12806982251220603,
      "avg_mfn_tariff_pct": 0.13073271711760692,
      "avg_preferential_tariff_pct": 0.02507111166182711,
      "tariff_advantage_pp": 0.10566160545577981,
      "avg_distance_all_partners_km": 6702.485526006816,
      "num_border_partners": 25,
      "num_colonial_partners": 2020,
      "avg_substitution_elasticity": -10.853938978940885,
      "pct_products_high_elasticity": 75.90697674418605,
      "pct_products_low_elasticity": 2.6744186046511627,
      "real_market_potential": 1919336.1730728918,
      "foreign_market_potential": 40595.75475928802
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "480220",
    "hs_description": "Uncoated paper and paperboard (not 4801 or 4803): of a kind used as a base for photo-sensitive, heat-sensitive or electro-sensitive paper or paperboard, in rolls or sheets",
    "hs_chapter": 48,
    "hs_heading": 4802
  },
  "destinations": [
    {
      "hs_code": 480220,
      "corridor_rank": 28,
      "exporter_iso3": "GBR",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 148718.85971684786,
      "exports_all_year_avg_usd": 192422.33449085048,
      "exports_avg_3y_usd": 218393.64756821873,
      "exports_avg_5y_usd": 168617.47063654364,
      "exports_avg_10y_usd": 182207.19015182165,
      "exports_cagr_3y_pct": 38.05831323700855,
      "exports_cagr_5y_pct": 16.70284004628064,
      "exports_cagr_10y_pct": -0.1985348088860972,
      "exports_historical_peak_usd": 634827.3562089483,
      "buyer_imports_latest_observed_usd": 10016494.39843202,
      "historical_peak_year": 2002,
      "positive_growth_year_share_pct": 44.827586206896555,
      "trend_acceleration_pct": 38.25684804589464,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": 77.6805,
      "buyer_yoy_all_avg_pct": 6.495,
      "buyer_trend_consistency_pct": 44.8276,
      "market_share_latest_pct": 1.4847396085014368,
      "market_share_change_1y_pp": -4.582991865506501,
      "peer_best_share_pct": 56.34401862648441,
      "peer_top_exporter": "JPN",
      "supplier_count_latest": 39,
      "buyer_market_hhi": 3445.54,
      "distance_km": 5570.1611328125,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.04674475463696969,
      "tariff_advantage_pp": null,
      "volatility_cv": 0.7669704340863484,
      "max_drawdown_pct": 98.61980033044135,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Stable",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    },
    {
      "hs_code": 480220,
      "corridor_rank": 40,
      "exporter_iso3": "GBR",
      "importer_iso3": "NLD",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 73607.05674057337,
      "exports_all_year_avg_usd": 320744.8592571853,
      "exports_avg_3y_usd": 55424.80672229814,
      "exports_avg_5y_usd": 191690.19194037194,
      "exports_avg_10y_usd": 251005.62256168557,
      "exports_cagr_3y_pct": -18.42287406876556,
      "exports_cagr_5y_pct": -19.163972024359467,
      "exports_cagr_10y_pct": -16.143092722443264,
      "exports_historical_peak_usd": 848032.896518513,
      "buyer_imports_latest_observed_usd": 12856390.389045544,
      "historical_peak_year": 1999,
      "positive_growth_year_share_pct": 62.06896551724138,
      "trend_acceleration_pct": -2.279781346322295,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": -37.2499,
      "buyer_yoy_all_avg_pct": 108.078,
      "buyer_trend_consistency_pct": 55.1724,
      "market_share_latest_pct": 0.572532837858527,
      "market_share_change_1y_pp": 0.3768357737089878,
      "peer_best_share_pct": 46.7223675214334,
      "peer_top_exporter": "SWE",
      "supplier_count_latest": 39,
      "buyer_market_hhi": 2676.38,
      "distance_km": 360.3150329589844,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0,
      "tariff_advantage_pp": 0.0007673828181818182,
      "volatility_cv": 0.7352289995285811,
      "max_drawdown_pct": 96.94333103396178,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown','concentrated_buyer_market']",
      "signal_flag": "Slowing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "GBR",
    "hs_code": 480220,
    "num_markets": 111,
    "highest_price_importer_iso3": "RUS",
    "highest_price_usd_per_ton": 1996666.6666666665,
    "lowest_price_importer_iso3": "PNG",
    "lowest_price_usd_per_ton": 5.183865219504293,
    "median_price_across_markets": 14253.075571177504,
    "price_spread_pct": 14008.636050727784,
    "avg_quantity_metric_tons": 11.506578034682084,
    "total_trade_value_usd": 12750012
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 7425758.473833868,
      "active_destinations": 83,
      "yoy_growth_pct": 16.791904534943804
    },
    {
      "year": 2011,
      "export_value_usd": 5496656.929250316,
      "active_destinations": 75,
      "yoy_growth_pct": -25.978511843350738
    },
    {
      "year": 2012,
      "export_value_usd": 3085419.3202771824,
      "active_destinations": 79,
      "yoy_growth_pct": -43.86734773534429
    },
    {
      "year": 2013,
      "export_value_usd": 5124428.732209072,
      "active_destinations": 86,
      "yoy_growth_pct": 66.08532585932966
    },
    {
      "year": 2014,
      "export_value_usd": 5252902.517061077,
      "active_destinations": 82,
      "yoy_growth_pct": 2.5070850150475463
    },
    {
      "year": 2015,
      "export_value_usd": 3238800.68871104,
      "active_destinations": 73,
      "yoy_growth_pct": -38.342646219083036
    },
    {
      "year": 2016,
      "export_value_usd": 3016368.482664653,
      "active_destinations": 81,
      "yoy_growth_pct": -6.867733689871154
    },
    {
      "year": 2017,
      "export_value_usd": 4270794.806641763,
      "active_destinations": 80,
      "yoy_growth_pct": 41.58730377891207
    },
    {
      "year": 2018,
      "export_value_usd": 2615282.2347764033,
      "active_destinations": 84,
      "yoy_growth_pct": -38.763570876567876
    },
    {
      "year": 2019,
      "export_value_usd": 3561508.749427013,
      "active_destinations": 81,
      "yoy_growth_pct": 36.1806654007845
    },
    {
      "year": 2020,
      "export_value_usd": 2997272.9067149037,
      "active_destinations": 82,
      "yoy_growth_pct": -15.842607232198588
    },
    {
      "year": 2021,
      "export_value_usd": 1356615.770820277,
      "active_destinations": 77,
      "yoy_growth_pct": -54.73833004058457
    },
    {
      "year": 2022,
      "export_value_usd": 847530.5882536933,
      "active_destinations": 77,
      "yoy_growth_pct": -37.526114137591485
    },
    {
      "year": 2023,
      "export_value_usd": 931220.1708656684,
      "active_destinations": 71,
      "yoy_growth_pct": 9.874520609859587
    },
    {
      "year": 2024,
      "export_value_usd": 720019.6096032856,
      "active_destinations": 69,
      "yoy_growth_pct": -22.67998136960988
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "GBR",
    "exports_usd": 442181920400.69006,
    "imports_usd": 753376053311.657,
    "trade_balance_usd": -311194132910.9669,
    "yoy_exports_growth_pct": -5.298942785484062,
    "yoy_imports_growth_pct": 2.7114834343132888,
    "exports_cagr_3y_pct": 0.5321426807664675,
    "imports_cagr_3y_pct": 3.7727404935998576,
    "export_partner_hhi": 568.0807939645799,
    "export_product_hhi": 121.01636468637346,
    "momentum_score": -3.5496171456089027,
    "risk_score": 3.445485793254767,
    "gdp_million_usd": 3686033.0444821278,
    "gdp_per_capita_usd": 53246.36761451085,
    "population": 69226000,
    "labor_force": 35514.36,
    "investment_rate_pct": 17.85,
    "savings_rate_pct": 15.56,
    "secondary_education_pct": 91.71,
    "tertiary_education_pct": 30.04,
    "total_factor_productivity": 2397.02,
    "trade_openness_pct": 35.344853887670666,
    "exports_gdp_pct": 13.072436228084023,
    "num_active_partners": 270,
    "num_fta_partners": 119,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 1,
    "num_shared_language_partners": 77,
    "avg_partner_distance_km": 6737.20987654321,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 44.074074074074076,
    "pct_partners_shared_language": 28.51851851851852,
    "pct_partners_shared_border": 0.3703703703703704,
    "avg_applied_tariff_pct": 0.12806982251220603,
    "avg_mfn_tariff_pct": 0.13073271711760692,
    "avg_preferential_tariff_pct": 0.02507111166182711,
    "tariff_advantage_pp": 0.10566160545577981,
    "avg_distance_all_partners_km": 6702.485526006816,
    "num_border_partners": 25,
    "num_colonial_partners": 2020,
    "avg_substitution_elasticity": -10.853938978940885,
    "pct_products_high_elasticity": 75.90697674418605,
    "pct_products_low_elasticity": 2.6744186046511627,
    "real_market_potential": 1919336.1730728918,
    "foreign_market_potential": 40595.75475928802
  }
}