{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/est/491110",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/491110",
    "exporter": "https://www.yugalinks.com/trade/exporter/est/491110",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "491110",
    "exporter_iso3": "EST",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 136,
    "current_lane_count": 90,
    "active_market_count": 90,
    "exports_latest_observed_lanes_usd": 8841392.255390242,
    "exports_current_2024_usd": 8835238.928656174,
    "exports_avg_3y_usd": 10806982.531644316,
    "exports_avg_5y_usd": 11325499.55547123,
    "exports_avg_10y_usd": 14132897.533519719,
    "exports_cagr_3y_pct": -8.784057594828077,
    "exports_cagr_5y_pct": -11.408306970699634,
    "exports_cagr_10y_pct": -6.0148562088040975,
    "exports_all_year_lane_avg_usd": 10606696.151193677,
    "exports_historical_lane_peak_usd": 29846739.19113686,
    "historical_peak_year": 2011,
    "positive_growth_year_share_pct": 62.06896551724138,
    "trend_acceleration_pct": -2.7692013860239797,
    "trend_label": "Declining",
    "top_market_iso3": "SWE",
    "top_market_exports_usd": 2393921.0586575763,
    "top_market_share_pct": 27.07629058305946,
    "destination_hhi": 1631.5928940438016,
    "weighted_share_latest_pct": 7.192233615536736,
    "weighted_share_change_1y_pp": -1.7936030617949101,
    "weighted_volatility_cv": 0.7969813414177526,
    "weighted_max_drawdown_pct": 79.81039528773789,
    "limited_history_lane_share_pct": 29.41176470588235,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:42",
    "source": "api",
    "product": {
      "hs_code": 491110,
      "hs_description": "Printed matter: trade advertising material, commercial catalogues and the like",
      "hs_chapter": 49,
      "hs_heading": 4911,
      "substitution_elasticity": -9.2250738,
      "price_range_label": "Medium price range",
      "trade_type_label": "Two-way vertical trade"
    },
    "hs_description": "Printed matter: trade advertising material, commercial catalogues and the like",
    "hs_chapter": 49,
    "hs_heading": 4911,
    "destinations": [],
    "priceSummary": {
      "exporter_iso3": "EST",
      "hs_code": 491110,
      "num_markets": 116,
      "highest_price_importer_iso3": "MAR",
      "highest_price_usd_per_ton": 1412250,
      "lowest_price_importer_iso3": "LBY",
      "lowest_price_usd_per_ton": 7.8431372549019605,
      "median_price_across_markets": 7728.813559322034,
      "price_spread_pct": 18272.431415548675,
      "avg_quantity_metric_tons": 36.847133507853414,
      "total_trade_value_usd": 61544415
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 14964650.495150598,
        "active_destinations": 61,
        "yoy_growth_pct": 19.11703549082196
      },
      {
        "year": 2011,
        "export_value_usd": 18649669.944713663,
        "active_destinations": 63,
        "yoy_growth_pct": 24.62482802894209
      },
      {
        "year": 2012,
        "export_value_usd": 16041715.960787559,
        "active_destinations": 73,
        "yoy_growth_pct": -13.98391495215357
      },
      {
        "year": 2013,
        "export_value_usd": 17815160.21119639,
        "active_destinations": 68,
        "yoy_growth_pct": 11.055202914350591
      },
      {
        "year": 2014,
        "export_value_usd": 16429569.976851316,
        "active_destinations": 78,
        "yoy_growth_pct": -7.777590647061729
      },
      {
        "year": 2015,
        "export_value_usd": 15077987.45235296,
        "active_destinations": 77,
        "yoy_growth_pct": -8.226524044163593
      },
      {
        "year": 2016,
        "export_value_usd": 17627531.822597876,
        "active_destinations": 79,
        "yoy_growth_pct": 16.90904955519812
      },
      {
        "year": 2017,
        "export_value_usd": 17629882.618993405,
        "active_destinations": 80,
        "yoy_growth_pct": 0.013335936188839681
      },
      {
        "year": 2018,
        "export_value_usd": 18175835.472525667,
        "active_destinations": 83,
        "yoy_growth_pct": 3.0967469570335338
      },
      {
        "year": 2019,
        "export_value_usd": 16190240.191371126,
        "active_destinations": 90,
        "yoy_growth_pct": -10.92436869906717
      },
      {
        "year": 2020,
        "export_value_usd": 12565127.712436365,
        "active_destinations": 78,
        "yoy_growth_pct": -22.390726981720928
      },
      {
        "year": 2021,
        "export_value_usd": 11641422.469986837,
        "active_destinations": 74,
        "yoy_growth_pct": -7.351339863703002
      },
      {
        "year": 2022,
        "export_value_usd": 12639887.202763617,
        "active_destinations": 81,
        "yoy_growth_pct": 8.57682757713636
      },
      {
        "year": 2023,
        "export_value_usd": 10945821.463513158,
        "active_destinations": 78,
        "yoy_growth_pct": -13.402538425185186
      },
      {
        "year": 2024,
        "export_value_usd": 8835238.928656174,
        "active_destinations": 90,
        "yoy_growth_pct": -19.282084418171884
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "EST",
      "exports_usd": 19307574286.934177,
      "imports_usd": 23257770734.556507,
      "trade_balance_usd": -3950196447.6223297,
      "yoy_exports_growth_pct": -1.8510296111912572,
      "yoy_imports_growth_pct": 1.3321053785315007,
      "exports_cagr_3y_pct": -1.6980498392535792,
      "imports_cagr_3y_pct": -3.2950793926904143,
      "export_partner_hhi": 629.4457148354926,
      "export_product_hhi": 64.94832229968398,
      "momentum_score": -1.8051356796099538,
      "risk_score": 3.4719701856758833,
      "gdp_million_usd": 43130.419829349994,
      "gdp_per_capita_usd": 31428.354781610396,
      "population": 1372341,
      "labor_force": 682.8,
      "investment_rate_pct": 30.8,
      "savings_rate_pct": 31.15,
      "secondary_education_pct": 97.93,
      "tertiary_education_pct": 29.65,
      "total_factor_productivity": 1312.36,
      "trade_openness_pct": 130.54799972118093,
      "exports_gdp_pct": 59.21636959255853,
      "num_active_partners": 270,
      "num_fta_partners": 108,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 2,
      "num_shared_language_partners": 0,
      "avg_partner_distance_km": 6813.728395061728,
      "avg_partner_gdp_million_usd": 533678518.3258193,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 40,
      "pct_partners_shared_language": 0,
      "pct_partners_shared_border": 0.7407407407407408,
      "avg_applied_tariff_pct": 0.10234151932233677,
      "avg_mfn_tariff_pct": 0.10601451817993716,
      "avg_preferential_tariff_pct": 0.02521235756347594,
      "tariff_advantage_pp": 0.08080216061646123,
      "avg_distance_all_partners_km": 6808.281766258036,
      "num_border_partners": 50,
      "num_colonial_partners": 50,
      "avg_substitution_elasticity": -10.471586057707645,
      "pct_products_high_elasticity": 75.22913651712494,
      "pct_products_low_elasticity": 2.725518572117704,
      "real_market_potential": 9284558.511613004,
      "foreign_market_potential": 542101.4508600956
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "491110",
    "hs_description": "Printed matter: trade advertising material, commercial catalogues and the like",
    "hs_chapter": 49,
    "hs_heading": 4911
  },
  "destinations": [],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "EST",
    "hs_code": 491110,
    "num_markets": 116,
    "highest_price_importer_iso3": "MAR",
    "highest_price_usd_per_ton": 1412250,
    "lowest_price_importer_iso3": "LBY",
    "lowest_price_usd_per_ton": 7.8431372549019605,
    "median_price_across_markets": 7728.813559322034,
    "price_spread_pct": 18272.431415548675,
    "avg_quantity_metric_tons": 36.847133507853414,
    "total_trade_value_usd": 61544415
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 14964650.495150598,
      "active_destinations": 61,
      "yoy_growth_pct": 19.11703549082196
    },
    {
      "year": 2011,
      "export_value_usd": 18649669.944713663,
      "active_destinations": 63,
      "yoy_growth_pct": 24.62482802894209
    },
    {
      "year": 2012,
      "export_value_usd": 16041715.960787559,
      "active_destinations": 73,
      "yoy_growth_pct": -13.98391495215357
    },
    {
      "year": 2013,
      "export_value_usd": 17815160.21119639,
      "active_destinations": 68,
      "yoy_growth_pct": 11.055202914350591
    },
    {
      "year": 2014,
      "export_value_usd": 16429569.976851316,
      "active_destinations": 78,
      "yoy_growth_pct": -7.777590647061729
    },
    {
      "year": 2015,
      "export_value_usd": 15077987.45235296,
      "active_destinations": 77,
      "yoy_growth_pct": -8.226524044163593
    },
    {
      "year": 2016,
      "export_value_usd": 17627531.822597876,
      "active_destinations": 79,
      "yoy_growth_pct": 16.90904955519812
    },
    {
      "year": 2017,
      "export_value_usd": 17629882.618993405,
      "active_destinations": 80,
      "yoy_growth_pct": 0.013335936188839681
    },
    {
      "year": 2018,
      "export_value_usd": 18175835.472525667,
      "active_destinations": 83,
      "yoy_growth_pct": 3.0967469570335338
    },
    {
      "year": 2019,
      "export_value_usd": 16190240.191371126,
      "active_destinations": 90,
      "yoy_growth_pct": -10.92436869906717
    },
    {
      "year": 2020,
      "export_value_usd": 12565127.712436365,
      "active_destinations": 78,
      "yoy_growth_pct": -22.390726981720928
    },
    {
      "year": 2021,
      "export_value_usd": 11641422.469986837,
      "active_destinations": 74,
      "yoy_growth_pct": -7.351339863703002
    },
    {
      "year": 2022,
      "export_value_usd": 12639887.202763617,
      "active_destinations": 81,
      "yoy_growth_pct": 8.57682757713636
    },
    {
      "year": 2023,
      "export_value_usd": 10945821.463513158,
      "active_destinations": 78,
      "yoy_growth_pct": -13.402538425185186
    },
    {
      "year": 2024,
      "export_value_usd": 8835238.928656174,
      "active_destinations": 90,
      "yoy_growth_pct": -19.282084418171884
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "EST",
    "exports_usd": 19307574286.934177,
    "imports_usd": 23257770734.556507,
    "trade_balance_usd": -3950196447.6223297,
    "yoy_exports_growth_pct": -1.8510296111912572,
    "yoy_imports_growth_pct": 1.3321053785315007,
    "exports_cagr_3y_pct": -1.6980498392535792,
    "imports_cagr_3y_pct": -3.2950793926904143,
    "export_partner_hhi": 629.4457148354926,
    "export_product_hhi": 64.94832229968398,
    "momentum_score": -1.8051356796099538,
    "risk_score": 3.4719701856758833,
    "gdp_million_usd": 43130.419829349994,
    "gdp_per_capita_usd": 31428.354781610396,
    "population": 1372341,
    "labor_force": 682.8,
    "investment_rate_pct": 30.8,
    "savings_rate_pct": 31.15,
    "secondary_education_pct": 97.93,
    "tertiary_education_pct": 29.65,
    "total_factor_productivity": 1312.36,
    "trade_openness_pct": 130.54799972118093,
    "exports_gdp_pct": 59.21636959255853,
    "num_active_partners": 270,
    "num_fta_partners": 108,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 2,
    "num_shared_language_partners": 0,
    "avg_partner_distance_km": 6813.728395061728,
    "avg_partner_gdp_million_usd": 533678518.3258193,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 40,
    "pct_partners_shared_language": 0,
    "pct_partners_shared_border": 0.7407407407407408,
    "avg_applied_tariff_pct": 0.10234151932233677,
    "avg_mfn_tariff_pct": 0.10601451817993716,
    "avg_preferential_tariff_pct": 0.02521235756347594,
    "tariff_advantage_pp": 0.08080216061646123,
    "avg_distance_all_partners_km": 6808.281766258036,
    "num_border_partners": 50,
    "num_colonial_partners": 50,
    "avg_substitution_elasticity": -10.471586057707645,
    "pct_products_high_elasticity": 75.22913651712494,
    "pct_products_low_elasticity": 2.725518572117704,
    "real_market_potential": 9284558.511613004,
    "foreign_market_potential": 542101.4508600956
  }
}