{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/dnk/491110",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/491110",
    "exporter": "https://www.yugalinks.com/trade/exporter/dnk/491110",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "491110",
    "exporter_iso3": "DNK",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 192,
    "current_lane_count": 130,
    "active_market_count": 130,
    "exports_latest_observed_lanes_usd": 29386324.368373636,
    "exports_current_2024_usd": 29324887.851950474,
    "exports_avg_3y_usd": 40668500.382280104,
    "exports_avg_5y_usd": 45862201.57689609,
    "exports_avg_10y_usd": 63926784.96354677,
    "exports_cagr_3y_pct": -17.21447739071733,
    "exports_cagr_5y_pct": -15.690380253590108,
    "exports_cagr_10y_pct": -13.97187953890542,
    "exports_all_year_lane_avg_usd": 81832369.16453442,
    "exports_historical_lane_peak_usd": 213593096.28500888,
    "historical_peak_year": 2013,
    "positive_growth_year_share_pct": 34.48275862068966,
    "trend_acceleration_pct": -3.2425978518119116,
    "trend_label": "Rapid decline",
    "top_market_iso3": "NOR",
    "top_market_exports_usd": 8477521.029251305,
    "top_market_share_pct": 28.848524650381403,
    "destination_hhi": 1208.2403317412436,
    "weighted_share_latest_pct": 8.447694017815536,
    "weighted_share_change_1y_pp": -2.727987042245958,
    "weighted_volatility_cv": 0.5744264857258601,
    "weighted_max_drawdown_pct": 84.27356061929083,
    "limited_history_lane_share_pct": 8.333333333333334,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:37",
    "source": "api",
    "product": {
      "hs_code": 491110,
      "hs_description": "Printed matter: trade advertising material, commercial catalogues and the like",
      "hs_chapter": 49,
      "hs_heading": 4911,
      "substitution_elasticity": -9.2250738,
      "price_range_label": "Medium price range",
      "trade_type_label": "Two-way vertical trade"
    },
    "hs_description": "Printed matter: trade advertising material, commercial catalogues and the like",
    "hs_chapter": 49,
    "hs_heading": 4911,
    "destinations": [
      {
        "hs_code": 491110,
        "corridor_rank": 74,
        "exporter_iso3": "DNK",
        "importer_iso3": "NOR",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 8477521.029251305,
        "exports_all_year_avg_usd": 24926297.84571689,
        "exports_avg_3y_usd": 9367132.813016709,
        "exports_avg_5y_usd": 10891471.715710055,
        "exports_avg_10y_usd": 22251456.50895398,
        "exports_cagr_3y_pct": -7.41354105796691,
        "exports_cagr_5y_pct": -16.48922582121104,
        "exports_cagr_10y_pct": -18.680869803091447,
        "exports_historical_peak_usd": 71191547.81371453,
        "buyer_imports_latest_observed_usd": 39451537.729818255,
        "historical_peak_year": 2013,
        "positive_growth_year_share_pct": 44.827586206896555,
        "trend_acceleration_pct": 11.267328745124537,
        "trend_label": "Declining",
        "buyer_yoy_latest_pct": 2.046,
        "buyer_yoy_all_avg_pct": -1.7536,
        "buyer_trend_consistency_pct": 51.7241,
        "market_share_latest_pct": 21.488442573035186,
        "market_share_change_1y_pp": -4.6143840312252635,
        "peer_best_share_pct": 42.89538182317291,
        "peer_top_exporter": "SWE",
        "supplier_count_latest": 72,
        "buyer_market_hhi": 2494.31,
        "distance_km": 485.3147888183594,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.02762602681862627,
        "tariff_advantage_pp": -0.005222757343741419,
        "volatility_cv": 0.6507665269522087,
        "max_drawdown_pct": 88.09195573126986,
        "attention_level": "Watch",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['unrecovered_drawdown']",
        "signal_flag": "Stable",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "DNK",
      "hs_code": 491110,
      "num_markets": 167,
      "highest_price_importer_iso3": "ETH",
      "highest_price_usd_per_ton": 6086000,
      "lowest_price_importer_iso3": "TJK",
      "lowest_price_usd_per_ton": 29.41176470588235,
      "median_price_across_markets": 9385.964912280702,
      "price_spread_pct": 64841.18196811435,
      "avg_quantity_metric_tons": 119.41083157894734,
      "total_trade_value_usd": 286428846
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 78707325.83229415,
        "active_destinations": 146,
        "yoy_growth_pct": -2.7073089450683794
      },
      {
        "year": 2011,
        "export_value_usd": 90932231.46759191,
        "active_destinations": 143,
        "yoy_growth_pct": 15.532106453910036
      },
      {
        "year": 2012,
        "export_value_usd": 100852129.32936218,
        "active_destinations": 148,
        "yoy_growth_pct": 10.909110775870168
      },
      {
        "year": 2013,
        "export_value_usd": 137897254.2312383,
        "active_destinations": 152,
        "yoy_growth_pct": 36.732119736306615
      },
      {
        "year": 2014,
        "export_value_usd": 132078465.41937289,
        "active_destinations": 155,
        "yoy_growth_pct": -4.2196553109809996
      },
      {
        "year": 2015,
        "export_value_usd": 107113967.78745039,
        "active_destinations": 151,
        "yoy_growth_pct": -18.901262634037828
      },
      {
        "year": 2016,
        "export_value_usd": 81807576.82910913,
        "active_destinations": 155,
        "yoy_growth_pct": -23.62566851090562
      },
      {
        "year": 2017,
        "export_value_usd": 76980590.39549875,
        "active_destinations": 145,
        "yoy_growth_pct": -5.9004148768440485
      },
      {
        "year": 2018,
        "export_value_usd": 75213146.1108322,
        "active_destinations": 145,
        "yoy_growth_pct": -2.2959609371479957
      },
      {
        "year": 2019,
        "export_value_usd": 68841560.62809674,
        "active_destinations": 141,
        "yoy_growth_pct": -8.471372110064971
      },
      {
        "year": 2020,
        "export_value_usd": 55619476.69743208,
        "active_destinations": 134,
        "yoy_growth_pct": -19.20654298076481
      },
      {
        "year": 2021,
        "export_value_usd": 51686030.04020802,
        "active_destinations": 136,
        "yoy_growth_pct": -7.072067000237822
      },
      {
        "year": 2022,
        "export_value_usd": 53303186.32804903,
        "active_destinations": 135,
        "yoy_growth_pct": 3.128807313277835
      },
      {
        "year": 2023,
        "export_value_usd": 39377426.966840826,
        "active_destinations": 135,
        "yoy_growth_pct": -26.1255664445715
      },
      {
        "year": 2024,
        "export_value_usd": 29324887.851950474,
        "active_destinations": 130,
        "yoy_growth_pct": -25.52868455157177
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "DNK",
      "exports_usd": 123069936941.39554,
      "imports_usd": 118535600020.22499,
      "trade_balance_usd": 4534336921.1705475,
      "yoy_exports_growth_pct": 0.7499171097847812,
      "yoy_imports_growth_pct": 1.5965546379441253,
      "exports_cagr_3y_pct": 1.9438950867444182,
      "imports_cagr_3y_pct": -0.08398728520426779,
      "export_partner_hhi": 534.450400885944,
      "export_product_hhi": 91.57073383437219,
      "momentum_score": 1.1081105028726723,
      "risk_score": 3.1301056736015807,
      "gdp_million_usd": 424524.722037047,
      "gdp_per_capita_usd": 71026.4832271897,
      "population": 5976992,
      "labor_force": 3042.58,
      "investment_rate_pct": 22.13,
      "savings_rate_pct": 27.66,
      "secondary_education_pct": 97.05,
      "tertiary_education_pct": 24.39,
      "total_factor_productivity": 2950.91,
      "trade_openness_pct": 56.55266968399311,
      "exports_gdp_pct": 28.807011542050056,
      "num_active_partners": 270,
      "num_fta_partners": 108,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 2,
      "num_shared_language_partners": 2,
      "avg_partner_distance_km": 6694.358024691358,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 40,
      "pct_partners_shared_language": 0.7407407407407408,
      "pct_partners_shared_border": 0.7407407407407408,
      "avg_applied_tariff_pct": 0.12805616369601872,
      "avg_mfn_tariff_pct": 0.13052375531925506,
      "avg_preferential_tariff_pct": 0.02478492349129115,
      "tariff_advantage_pp": 0.10573883182796391,
      "avg_distance_all_partners_km": 6679.942844773392,
      "num_border_partners": 40,
      "num_colonial_partners": 65,
      "avg_substitution_elasticity": -10.767230791787139,
      "pct_products_high_elasticity": 75.6578947368421,
      "pct_products_low_elasticity": 2.702067669172932,
      "real_market_potential": 280517.87321645103,
      "foreign_market_potential": 38175.146003811955
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "491110",
    "hs_description": "Printed matter: trade advertising material, commercial catalogues and the like",
    "hs_chapter": 49,
    "hs_heading": 4911
  },
  "destinations": [
    {
      "hs_code": 491110,
      "corridor_rank": 74,
      "exporter_iso3": "DNK",
      "importer_iso3": "NOR",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 8477521.029251305,
      "exports_all_year_avg_usd": 24926297.84571689,
      "exports_avg_3y_usd": 9367132.813016709,
      "exports_avg_5y_usd": 10891471.715710055,
      "exports_avg_10y_usd": 22251456.50895398,
      "exports_cagr_3y_pct": -7.41354105796691,
      "exports_cagr_5y_pct": -16.48922582121104,
      "exports_cagr_10y_pct": -18.680869803091447,
      "exports_historical_peak_usd": 71191547.81371453,
      "buyer_imports_latest_observed_usd": 39451537.729818255,
      "historical_peak_year": 2013,
      "positive_growth_year_share_pct": 44.827586206896555,
      "trend_acceleration_pct": 11.267328745124537,
      "trend_label": "Declining",
      "buyer_yoy_latest_pct": 2.046,
      "buyer_yoy_all_avg_pct": -1.7536,
      "buyer_trend_consistency_pct": 51.7241,
      "market_share_latest_pct": 21.488442573035186,
      "market_share_change_1y_pp": -4.6143840312252635,
      "peer_best_share_pct": 42.89538182317291,
      "peer_top_exporter": "SWE",
      "supplier_count_latest": 72,
      "buyer_market_hhi": 2494.31,
      "distance_km": 485.3147888183594,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.02762602681862627,
      "tariff_advantage_pp": -0.005222757343741419,
      "volatility_cv": 0.6507665269522087,
      "max_drawdown_pct": 88.09195573126986,
      "attention_level": "Watch",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['unrecovered_drawdown']",
      "signal_flag": "Stable",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "DNK",
    "hs_code": 491110,
    "num_markets": 167,
    "highest_price_importer_iso3": "ETH",
    "highest_price_usd_per_ton": 6086000,
    "lowest_price_importer_iso3": "TJK",
    "lowest_price_usd_per_ton": 29.41176470588235,
    "median_price_across_markets": 9385.964912280702,
    "price_spread_pct": 64841.18196811435,
    "avg_quantity_metric_tons": 119.41083157894734,
    "total_trade_value_usd": 286428846
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 78707325.83229415,
      "active_destinations": 146,
      "yoy_growth_pct": -2.7073089450683794
    },
    {
      "year": 2011,
      "export_value_usd": 90932231.46759191,
      "active_destinations": 143,
      "yoy_growth_pct": 15.532106453910036
    },
    {
      "year": 2012,
      "export_value_usd": 100852129.32936218,
      "active_destinations": 148,
      "yoy_growth_pct": 10.909110775870168
    },
    {
      "year": 2013,
      "export_value_usd": 137897254.2312383,
      "active_destinations": 152,
      "yoy_growth_pct": 36.732119736306615
    },
    {
      "year": 2014,
      "export_value_usd": 132078465.41937289,
      "active_destinations": 155,
      "yoy_growth_pct": -4.2196553109809996
    },
    {
      "year": 2015,
      "export_value_usd": 107113967.78745039,
      "active_destinations": 151,
      "yoy_growth_pct": -18.901262634037828
    },
    {
      "year": 2016,
      "export_value_usd": 81807576.82910913,
      "active_destinations": 155,
      "yoy_growth_pct": -23.62566851090562
    },
    {
      "year": 2017,
      "export_value_usd": 76980590.39549875,
      "active_destinations": 145,
      "yoy_growth_pct": -5.9004148768440485
    },
    {
      "year": 2018,
      "export_value_usd": 75213146.1108322,
      "active_destinations": 145,
      "yoy_growth_pct": -2.2959609371479957
    },
    {
      "year": 2019,
      "export_value_usd": 68841560.62809674,
      "active_destinations": 141,
      "yoy_growth_pct": -8.471372110064971
    },
    {
      "year": 2020,
      "export_value_usd": 55619476.69743208,
      "active_destinations": 134,
      "yoy_growth_pct": -19.20654298076481
    },
    {
      "year": 2021,
      "export_value_usd": 51686030.04020802,
      "active_destinations": 136,
      "yoy_growth_pct": -7.072067000237822
    },
    {
      "year": 2022,
      "export_value_usd": 53303186.32804903,
      "active_destinations": 135,
      "yoy_growth_pct": 3.128807313277835
    },
    {
      "year": 2023,
      "export_value_usd": 39377426.966840826,
      "active_destinations": 135,
      "yoy_growth_pct": -26.1255664445715
    },
    {
      "year": 2024,
      "export_value_usd": 29324887.851950474,
      "active_destinations": 130,
      "yoy_growth_pct": -25.52868455157177
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "DNK",
    "exports_usd": 123069936941.39554,
    "imports_usd": 118535600020.22499,
    "trade_balance_usd": 4534336921.1705475,
    "yoy_exports_growth_pct": 0.7499171097847812,
    "yoy_imports_growth_pct": 1.5965546379441253,
    "exports_cagr_3y_pct": 1.9438950867444182,
    "imports_cagr_3y_pct": -0.08398728520426779,
    "export_partner_hhi": 534.450400885944,
    "export_product_hhi": 91.57073383437219,
    "momentum_score": 1.1081105028726723,
    "risk_score": 3.1301056736015807,
    "gdp_million_usd": 424524.722037047,
    "gdp_per_capita_usd": 71026.4832271897,
    "population": 5976992,
    "labor_force": 3042.58,
    "investment_rate_pct": 22.13,
    "savings_rate_pct": 27.66,
    "secondary_education_pct": 97.05,
    "tertiary_education_pct": 24.39,
    "total_factor_productivity": 2950.91,
    "trade_openness_pct": 56.55266968399311,
    "exports_gdp_pct": 28.807011542050056,
    "num_active_partners": 270,
    "num_fta_partners": 108,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 2,
    "num_shared_language_partners": 2,
    "avg_partner_distance_km": 6694.358024691358,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 40,
    "pct_partners_shared_language": 0.7407407407407408,
    "pct_partners_shared_border": 0.7407407407407408,
    "avg_applied_tariff_pct": 0.12805616369601872,
    "avg_mfn_tariff_pct": 0.13052375531925506,
    "avg_preferential_tariff_pct": 0.02478492349129115,
    "tariff_advantage_pp": 0.10573883182796391,
    "avg_distance_all_partners_km": 6679.942844773392,
    "num_border_partners": 40,
    "num_colonial_partners": 65,
    "avg_substitution_elasticity": -10.767230791787139,
    "pct_products_high_elasticity": 75.6578947368421,
    "pct_products_low_elasticity": 2.702067669172932,
    "real_market_potential": 280517.87321645103,
    "foreign_market_potential": 38175.146003811955
  }
}