{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/col/844311",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/844311",
    "exporter": "https://www.yugalinks.com/trade/exporter/col/844311",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "844311",
    "exporter_iso3": "COL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 33,
    "current_lane_count": 2,
    "active_market_count": 2,
    "exports_latest_observed_lanes_usd": 1317645.5901563042,
    "exports_current_2024_usd": 170585.37356568789,
    "exports_avg_3y_usd": 94474.05021144512,
    "exports_avg_5y_usd": 73364.8643664218,
    "exports_avg_10y_usd": 66698.0290512713,
    "exports_cagr_3y_pct": 85.04131884449797,
    "exports_cagr_5y_pct": 113.07719725151824,
    "exports_cagr_10y_pct": 32.377798847876946,
    "exports_all_year_lane_avg_usd": 1127296.8556398933,
    "exports_historical_lane_peak_usd": 2032868.6670077525,
    "historical_peak_year": 2001,
    "positive_growth_year_share_pct": 51.724137931034484,
    "trend_acceleration_pct": 52.66351999662102,
    "trend_label": "Rapid growth",
    "top_market_iso3": "BRA",
    "top_market_exports_usd": 324505.7110844358,
    "top_market_share_pct": 24.62769302373195,
    "destination_hhi": 1371.2406121529173,
    "weighted_share_latest_pct": 2.7610002337651145,
    "weighted_share_change_1y_pp": 2.468376335161469,
    "weighted_volatility_cv": 0.544820370205025,
    "weighted_max_drawdown_pct": 31.85201397188461,
    "limited_history_lane_share_pct": 87.87878787878788,
    "data_freshness_years": 0,
    "coverage_score": 71,
    "confidence_label": "Medium",
    "refreshed_at": "2026-07-20 09:28:31",
    "source": "api",
    "product": {
      "hs_code": 844311,
      "hs_description": "Printing machinery: offset, reel fed",
      "hs_chapter": 84,
      "hs_heading": 8443,
      "substitution_elasticity": -7.7759447,
      "price_range_label": "Low price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Printing machinery: offset, reel fed",
    "hs_chapter": 84,
    "hs_heading": 8443,
    "destinations": [
      {
        "hs_code": 844311,
        "corridor_rank": 73,
        "exporter_iso3": "COL",
        "importer_iso3": "CHN",
        "latest_data_year": 2020,
        "lane_data_years": 1,
        "exports_latest_observed_usd": 48235.12105105652,
        "exports_all_year_avg_usd": 48235.12105105652,
        "exports_avg_3y_usd": 48235.12105105652,
        "exports_avg_5y_usd": 48235.12105105652,
        "exports_avg_10y_usd": 48235.12105105652,
        "exports_cagr_3y_pct": null,
        "exports_cagr_5y_pct": null,
        "exports_cagr_10y_pct": null,
        "exports_historical_peak_usd": 48235.12105105652,
        "buyer_imports_latest_observed_usd": 26705262.136327613,
        "historical_peak_year": 2020,
        "positive_growth_year_share_pct": null,
        "trend_acceleration_pct": null,
        "trend_label": "Insufficient history",
        "buyer_yoy_latest_pct": -4.8694,
        "buyer_yoy_all_avg_pct": 10.9199,
        "buyer_trend_consistency_pct": 48.2759,
        "market_share_latest_pct": 0.2626941780093807,
        "market_share_change_1y_pp": 0.2626941780093807,
        "peer_best_share_pct": 37.908778870102566,
        "peer_top_exporter": "CHE",
        "supplier_count_latest": 23,
        "buyer_market_hhi": 2882.66,
        "distance_km": 14937.4755859375,
        "has_reported_fta": 0,
        "applied_tariff_pct": 0.30189875567878793,
        "tariff_advantage_pp": null,
        "volatility_cv": 0,
        "max_drawdown_pct": 0,
        "attention_level": "Watch",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','long_distance_without_fta','limited_history']",
        "signal_flag": "Declining",
        "confidence_label": "Low",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "COL",
      "hs_code": 844311,
      "num_markets": 12,
      "highest_price_importer_iso3": "CUW",
      "highest_price_usd_per_ton": 1320000,
      "lowest_price_importer_iso3": "CRI",
      "lowest_price_usd_per_ton": 500,
      "median_price_across_markets": 7250,
      "price_spread_pct": 18200,
      "avg_quantity_metric_tons": 11.298437499999999,
      "total_trade_value_usd": 643997
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 23872.394943676856,
        "active_destinations": 3,
        "yoy_growth_pct": -87.24952118265956
      },
      {
        "year": 2011,
        "export_value_usd": 61.504963732555375,
        "active_destinations": 1,
        "yoy_growth_pct": -99.74235947470848
      },
      {
        "year": 2012,
        "export_value_usd": 1603.7913184289125,
        "active_destinations": 2,
        "yoy_growth_pct": 2507.5803010026084
      },
      {
        "year": 2013,
        "export_value_usd": 227656.87406640302,
        "active_destinations": 4,
        "yoy_growth_pct": 14094.918718566056
      },
      {
        "year": 2014,
        "export_value_usd": 10322.627039614887,
        "active_destinations": 2,
        "yoy_growth_pct": -95.46570817070781
      },
      {
        "year": 2015,
        "export_value_usd": 108739.78822153527,
        "active_destinations": 4,
        "yoy_growth_pct": 953.4119638753518
      },
      {
        "year": 2016,
        "export_value_usd": 179212.9626053072,
        "active_destinations": 6,
        "yoy_growth_pct": 64.8090046305747
      },
      {
        "year": 2017,
        "export_value_usd": 3571.929521320582,
        "active_destinations": 4,
        "yoy_growth_pct": -98.0068799324593
      },
      {
        "year": 2018,
        "export_value_usd": 4747.487835406489,
        "active_destinations": 3,
        "yoy_growth_pct": 32.911016498760304
      },
      {
        "year": 2019,
        "export_value_usd": 3883.80049703443,
        "active_destinations": 2,
        "yoy_growth_pct": -18.192512931380854
      },
      {
        "year": 2020,
        "export_value_usd": 56478.41523024974,
        "active_destinations": 4,
        "yoy_growth_pct": 1354.2048509797348
      },
      {
        "year": 2021,
        "export_value_usd": 26923.75596752395,
        "active_destinations": 2,
        "yoy_growth_pct": -52.32912280246909
      },
      {
        "year": 2022,
        "export_value_usd": 39.66067139013997,
        "active_destinations": 2,
        "yoy_growth_pct": -99.85269265017118
      },
      {
        "year": 2023,
        "export_value_usd": 112797.11639725734,
        "active_destinations": 7,
        "yoy_growth_pct": 284305.46375949605
      },
      {
        "year": 2024,
        "export_value_usd": 170585.37356568789,
        "active_destinations": 2,
        "yoy_growth_pct": 51.232034128343784
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "COL",
      "exports_usd": 55337279113.68444,
      "imports_usd": 61448904301.818245,
      "trade_balance_usd": -6111625188.133804,
      "yoy_exports_growth_pct": -1.885712827844721,
      "yoy_imports_growth_pct": 3.43348211479082,
      "exports_cagr_3y_pct": 7.222276465026112,
      "imports_cagr_3y_pct": 1.3577574301079531,
      "export_partner_hhi": 1140.5760000652735,
      "export_product_hhi": 950.1838544018461,
      "momentum_score": 0.8466839600165288,
      "risk_score": 10.453799272335598,
      "gdp_million_usd": 418818.1548792711,
      "gdp_per_capita_usd": 7919.2088682534495,
      "population": 52886363,
      "labor_force": 28266.26,
      "investment_rate_pct": 21.76,
      "savings_rate_pct": 19.47,
      "secondary_education_pct": 77.87,
      "tertiary_education_pct": 28.89,
      "total_factor_productivity": 722.83,
      "trade_openness_pct": 23.764252743254925,
      "exports_gdp_pct": 11.260313921750043,
      "num_active_partners": 270,
      "num_fta_partners": 42,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 5,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 9787.839506172839,
      "avg_partner_gdp_million_usd": 533678518.3258194,
      "avg_partner_gdp_per_capita_usd": 15.77418617021276,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 15.555555555555555,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.8518518518518516,
      "avg_applied_tariff_pct": 0.1315806636858391,
      "avg_mfn_tariff_pct": 0.1376194926094697,
      "avg_preferential_tariff_pct": 0.03886810412021459,
      "tariff_advantage_pp": 0.09875138848925512,
      "avg_distance_all_partners_km": 9623.442364704093,
      "num_border_partners": 130,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.882653246321857,
      "pct_products_high_elasticity": 73.56781241673328,
      "pct_products_low_elasticity": 3.037569944044764,
      "real_market_potential": 123429.5569802146,
      "foreign_market_potential": 9374.631160550322
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "844311",
    "hs_description": "Printing machinery: offset, reel fed",
    "hs_chapter": 84,
    "hs_heading": 8443
  },
  "destinations": [
    {
      "hs_code": 844311,
      "corridor_rank": 73,
      "exporter_iso3": "COL",
      "importer_iso3": "CHN",
      "latest_data_year": 2020,
      "lane_data_years": 1,
      "exports_latest_observed_usd": 48235.12105105652,
      "exports_all_year_avg_usd": 48235.12105105652,
      "exports_avg_3y_usd": 48235.12105105652,
      "exports_avg_5y_usd": 48235.12105105652,
      "exports_avg_10y_usd": 48235.12105105652,
      "exports_cagr_3y_pct": null,
      "exports_cagr_5y_pct": null,
      "exports_cagr_10y_pct": null,
      "exports_historical_peak_usd": 48235.12105105652,
      "buyer_imports_latest_observed_usd": 26705262.136327613,
      "historical_peak_year": 2020,
      "positive_growth_year_share_pct": null,
      "trend_acceleration_pct": null,
      "trend_label": "Insufficient history",
      "buyer_yoy_latest_pct": -4.8694,
      "buyer_yoy_all_avg_pct": 10.9199,
      "buyer_trend_consistency_pct": 48.2759,
      "market_share_latest_pct": 0.2626941780093807,
      "market_share_change_1y_pp": 0.2626941780093807,
      "peer_best_share_pct": 37.908778870102566,
      "peer_top_exporter": "CHE",
      "supplier_count_latest": 23,
      "buyer_market_hhi": 2882.66,
      "distance_km": 14937.4755859375,
      "has_reported_fta": 0,
      "applied_tariff_pct": 0.30189875567878793,
      "tariff_advantage_pp": null,
      "volatility_cv": 0,
      "max_drawdown_pct": 0,
      "attention_level": "Watch",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','long_distance_without_fta','limited_history']",
      "signal_flag": "Declining",
      "confidence_label": "Low",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "COL",
    "hs_code": 844311,
    "num_markets": 12,
    "highest_price_importer_iso3": "CUW",
    "highest_price_usd_per_ton": 1320000,
    "lowest_price_importer_iso3": "CRI",
    "lowest_price_usd_per_ton": 500,
    "median_price_across_markets": 7250,
    "price_spread_pct": 18200,
    "avg_quantity_metric_tons": 11.298437499999999,
    "total_trade_value_usd": 643997
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 23872.394943676856,
      "active_destinations": 3,
      "yoy_growth_pct": -87.24952118265956
    },
    {
      "year": 2011,
      "export_value_usd": 61.504963732555375,
      "active_destinations": 1,
      "yoy_growth_pct": -99.74235947470848
    },
    {
      "year": 2012,
      "export_value_usd": 1603.7913184289125,
      "active_destinations": 2,
      "yoy_growth_pct": 2507.5803010026084
    },
    {
      "year": 2013,
      "export_value_usd": 227656.87406640302,
      "active_destinations": 4,
      "yoy_growth_pct": 14094.918718566056
    },
    {
      "year": 2014,
      "export_value_usd": 10322.627039614887,
      "active_destinations": 2,
      "yoy_growth_pct": -95.46570817070781
    },
    {
      "year": 2015,
      "export_value_usd": 108739.78822153527,
      "active_destinations": 4,
      "yoy_growth_pct": 953.4119638753518
    },
    {
      "year": 2016,
      "export_value_usd": 179212.9626053072,
      "active_destinations": 6,
      "yoy_growth_pct": 64.8090046305747
    },
    {
      "year": 2017,
      "export_value_usd": 3571.929521320582,
      "active_destinations": 4,
      "yoy_growth_pct": -98.0068799324593
    },
    {
      "year": 2018,
      "export_value_usd": 4747.487835406489,
      "active_destinations": 3,
      "yoy_growth_pct": 32.911016498760304
    },
    {
      "year": 2019,
      "export_value_usd": 3883.80049703443,
      "active_destinations": 2,
      "yoy_growth_pct": -18.192512931380854
    },
    {
      "year": 2020,
      "export_value_usd": 56478.41523024974,
      "active_destinations": 4,
      "yoy_growth_pct": 1354.2048509797348
    },
    {
      "year": 2021,
      "export_value_usd": 26923.75596752395,
      "active_destinations": 2,
      "yoy_growth_pct": -52.32912280246909
    },
    {
      "year": 2022,
      "export_value_usd": 39.66067139013997,
      "active_destinations": 2,
      "yoy_growth_pct": -99.85269265017118
    },
    {
      "year": 2023,
      "export_value_usd": 112797.11639725734,
      "active_destinations": 7,
      "yoy_growth_pct": 284305.46375949605
    },
    {
      "year": 2024,
      "export_value_usd": 170585.37356568789,
      "active_destinations": 2,
      "yoy_growth_pct": 51.232034128343784
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "COL",
    "exports_usd": 55337279113.68444,
    "imports_usd": 61448904301.818245,
    "trade_balance_usd": -6111625188.133804,
    "yoy_exports_growth_pct": -1.885712827844721,
    "yoy_imports_growth_pct": 3.43348211479082,
    "exports_cagr_3y_pct": 7.222276465026112,
    "imports_cagr_3y_pct": 1.3577574301079531,
    "export_partner_hhi": 1140.5760000652735,
    "export_product_hhi": 950.1838544018461,
    "momentum_score": 0.8466839600165288,
    "risk_score": 10.453799272335598,
    "gdp_million_usd": 418818.1548792711,
    "gdp_per_capita_usd": 7919.2088682534495,
    "population": 52886363,
    "labor_force": 28266.26,
    "investment_rate_pct": 21.76,
    "savings_rate_pct": 19.47,
    "secondary_education_pct": 77.87,
    "tertiary_education_pct": 28.89,
    "total_factor_productivity": 722.83,
    "trade_openness_pct": 23.764252743254925,
    "exports_gdp_pct": 11.260313921750043,
    "num_active_partners": 270,
    "num_fta_partners": 42,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 5,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 9787.839506172839,
    "avg_partner_gdp_million_usd": 533678518.3258194,
    "avg_partner_gdp_per_capita_usd": 15.77418617021276,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 15.555555555555555,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.8518518518518516,
    "avg_applied_tariff_pct": 0.1315806636858391,
    "avg_mfn_tariff_pct": 0.1376194926094697,
    "avg_preferential_tariff_pct": 0.03886810412021459,
    "tariff_advantage_pp": 0.09875138848925512,
    "avg_distance_all_partners_km": 9623.442364704093,
    "num_border_partners": 130,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.882653246321857,
    "pct_products_high_elasticity": 73.56781241673328,
    "pct_products_low_elasticity": 3.037569944044764,
    "real_market_potential": 123429.5569802146,
    "foreign_market_potential": 9374.631160550322
  }
}