{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/col/330510",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/330510",
    "exporter": "https://www.yugalinks.com/trade/exporter/col/330510",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "330510",
    "exporter_iso3": "COL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 96,
    "current_lane_count": 45,
    "active_market_count": 45,
    "exports_latest_observed_lanes_usd": 61007280.7208096,
    "exports_current_2024_usd": 60655528.61217124,
    "exports_avg_3y_usd": 55497598.810366,
    "exports_avg_5y_usd": 50347610.28719462,
    "exports_avg_10y_usd": 43387133.28976911,
    "exports_cagr_3y_pct": 10.48464218979166,
    "exports_cagr_5y_pct": 8.699631522655782,
    "exports_cagr_10y_pct": 4.611184774926214,
    "exports_all_year_lane_avg_usd": 29992292.53130008,
    "exports_historical_lane_peak_usd": 75835609.92742382,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 65.51724137931035,
    "trend_acceleration_pct": 5.873457414865447,
    "trend_label": "Rapid growth",
    "top_market_iso3": "PER",
    "top_market_exports_usd": 18678476.999144413,
    "top_market_share_pct": 30.61679979578762,
    "destination_hhi": 1662.1609804235281,
    "weighted_share_latest_pct": 20.150093474636456,
    "weighted_share_change_1y_pp": -1.0157889435993073,
    "weighted_volatility_cv": 0.7728367843603392,
    "weighted_max_drawdown_pct": 81.4198577213666,
    "limited_history_lane_share_pct": 44.791666666666664,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:31",
    "source": "api",
    "product": {
      "hs_code": 330510,
      "hs_description": "Hair preparations: shampoos",
      "hs_chapter": 33,
      "hs_heading": 3305,
      "substitution_elasticity": -13.266315,
      "price_range_label": "High price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Hair preparations: shampoos",
    "hs_chapter": 33,
    "hs_heading": 3305,
    "destinations": [
      {
        "hs_code": 330510,
        "corridor_rank": 79,
        "exporter_iso3": "COL",
        "importer_iso3": "PER",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 18678476.999144413,
        "exports_all_year_avg_usd": 8367002.79078385,
        "exports_avg_3y_usd": 16367719.082935298,
        "exports_avg_5y_usd": 15379671.288567785,
        "exports_avg_10y_usd": 15340319.28238538,
        "exports_cagr_3y_pct": 8.30171182167907,
        "exports_cagr_5y_pct": 7.010414478866056,
        "exports_cagr_10y_pct": 3.9487894968407433,
        "exports_historical_peak_usd": 19602242.90925357,
        "buyer_imports_latest_observed_usd": 87514803.508483,
        "historical_peak_year": 2016,
        "positive_growth_year_share_pct": 55.172413793103445,
        "trend_acceleration_pct": 4.352922324838327,
        "trend_label": "Growing",
        "buyer_yoy_latest_pct": 14.1394,
        "buyer_yoy_all_avg_pct": 10.5803,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 21.34321994716456,
        "market_share_change_1y_pp": 2.0461572868454283,
        "peer_best_share_pct": 58.03812390535945,
        "peer_top_exporter": "MEX",
        "supplier_count_latest": 33,
        "buyer_market_hhi": 3889.56,
        "distance_km": 1875.29443359375,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.13435527083737378,
        "tariff_advantage_pp": 0.13552744794610103,
        "volatility_cv": 0.7106121627147562,
        "max_drawdown_pct": 88.12878114113997,
        "attention_level": "High attention",
        "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
        "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "COL",
      "hs_code": 330510,
      "num_markets": 61,
      "highest_price_importer_iso3": "BEL",
      "highest_price_usd_per_ton": 330000,
      "lowest_price_importer_iso3": "SUR",
      "lowest_price_usd_per_ton": 333.3333333333333,
      "median_price_across_markets": 4000,
      "price_spread_pct": 8241.666666666668,
      "avg_quantity_metric_tons": 453.1866868131868,
      "total_trade_value_usd": 203298417
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 30992309.249019444,
        "active_destinations": 36,
        "yoy_growth_pct": -2.8255924736967035
      },
      {
        "year": 2011,
        "export_value_usd": 40825960.10716901,
        "active_destinations": 35,
        "yoy_growth_pct": 31.729326069694817
      },
      {
        "year": 2012,
        "export_value_usd": 38230868.96137714,
        "active_destinations": 36,
        "yoy_growth_pct": -6.356473035734381
      },
      {
        "year": 2013,
        "export_value_usd": 42246607.252636306,
        "active_destinations": 37,
        "yoy_growth_pct": 10.503915815557535
      },
      {
        "year": 2014,
        "export_value_usd": 38644632.76917908,
        "active_destinations": 36,
        "yoy_growth_pct": -8.526068050665653
      },
      {
        "year": 2015,
        "export_value_usd": 35006706.58438498,
        "active_destinations": 35,
        "yoy_growth_pct": -9.413794165215934
      },
      {
        "year": 2016,
        "export_value_usd": 37521669.81364554,
        "active_destinations": 31,
        "yoy_growth_pct": 7.184232607538076
      },
      {
        "year": 2017,
        "export_value_usd": 33891112.81788341,
        "active_destinations": 32,
        "yoy_growth_pct": -9.675893993507197
      },
      {
        "year": 2018,
        "export_value_usd": 35744171.034170814,
        "active_destinations": 32,
        "yoy_growth_pct": 5.46768182633884
      },
      {
        "year": 2019,
        "export_value_usd": 39969621.21163331,
        "active_destinations": 39,
        "yoy_growth_pct": 11.821368506274878
      },
      {
        "year": 2020,
        "export_value_usd": 40270930.272279955,
        "active_destinations": 35,
        "yoy_growth_pct": 0.753845174191815
      },
      {
        "year": 2021,
        "export_value_usd": 44974324.73259513,
        "active_destinations": 46,
        "yoy_growth_pct": 11.67937871937541
      },
      {
        "year": 2022,
        "export_value_usd": 51226649.93326363,
        "active_destinations": 37,
        "yoy_growth_pct": 13.901987940548505
      },
      {
        "year": 2023,
        "export_value_usd": 54610617.88566311,
        "active_destinations": 46,
        "yoy_growth_pct": 6.605874006611789
      },
      {
        "year": 2024,
        "export_value_usd": 60655528.61217124,
        "active_destinations": 45,
        "yoy_growth_pct": 11.069112492307289
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "COL",
      "exports_usd": 55337279113.68444,
      "imports_usd": 61448904301.818245,
      "trade_balance_usd": -6111625188.133804,
      "yoy_exports_growth_pct": -1.885712827844721,
      "yoy_imports_growth_pct": 3.43348211479082,
      "exports_cagr_3y_pct": 7.222276465026112,
      "imports_cagr_3y_pct": 1.3577574301079531,
      "export_partner_hhi": 1140.5760000652735,
      "export_product_hhi": 950.1838544018461,
      "momentum_score": 0.8466839600165288,
      "risk_score": 10.453799272335598,
      "gdp_million_usd": 418818.1548792711,
      "gdp_per_capita_usd": 7919.2088682534495,
      "population": 52886363,
      "labor_force": 28266.26,
      "investment_rate_pct": 21.76,
      "savings_rate_pct": 19.47,
      "secondary_education_pct": 77.87,
      "tertiary_education_pct": 28.89,
      "total_factor_productivity": 722.83,
      "trade_openness_pct": 23.764252743254925,
      "exports_gdp_pct": 11.260313921750043,
      "num_active_partners": 270,
      "num_fta_partners": 42,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 5,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 9787.839506172839,
      "avg_partner_gdp_million_usd": 533678518.3258194,
      "avg_partner_gdp_per_capita_usd": 15.77418617021276,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 15.555555555555555,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.8518518518518516,
      "avg_applied_tariff_pct": 0.1315806636858391,
      "avg_mfn_tariff_pct": 0.1376194926094697,
      "avg_preferential_tariff_pct": 0.03886810412021459,
      "tariff_advantage_pp": 0.09875138848925512,
      "avg_distance_all_partners_km": 9623.442364704093,
      "num_border_partners": 130,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.882653246321857,
      "pct_products_high_elasticity": 73.56781241673328,
      "pct_products_low_elasticity": 3.037569944044764,
      "real_market_potential": 123429.5569802146,
      "foreign_market_potential": 9374.631160550322
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "330510",
    "hs_description": "Hair preparations: shampoos",
    "hs_chapter": 33,
    "hs_heading": 3305
  },
  "destinations": [
    {
      "hs_code": 330510,
      "corridor_rank": 79,
      "exporter_iso3": "COL",
      "importer_iso3": "PER",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 18678476.999144413,
      "exports_all_year_avg_usd": 8367002.79078385,
      "exports_avg_3y_usd": 16367719.082935298,
      "exports_avg_5y_usd": 15379671.288567785,
      "exports_avg_10y_usd": 15340319.28238538,
      "exports_cagr_3y_pct": 8.30171182167907,
      "exports_cagr_5y_pct": 7.010414478866056,
      "exports_cagr_10y_pct": 3.9487894968407433,
      "exports_historical_peak_usd": 19602242.90925357,
      "buyer_imports_latest_observed_usd": 87514803.508483,
      "historical_peak_year": 2016,
      "positive_growth_year_share_pct": 55.172413793103445,
      "trend_acceleration_pct": 4.352922324838327,
      "trend_label": "Growing",
      "buyer_yoy_latest_pct": 14.1394,
      "buyer_yoy_all_avg_pct": 10.5803,
      "buyer_trend_consistency_pct": 75.8621,
      "market_share_latest_pct": 21.34321994716456,
      "market_share_change_1y_pp": 2.0461572868454283,
      "peer_best_share_pct": 58.03812390535945,
      "peer_top_exporter": "MEX",
      "supplier_count_latest": 33,
      "buyer_market_hhi": 3889.56,
      "distance_km": 1875.29443359375,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.13435527083737378,
      "tariff_advantage_pp": 0.13552744794610103,
      "volatility_cv": 0.7106121627147562,
      "max_drawdown_pct": 88.12878114113997,
      "attention_level": "High attention",
      "primary_risk_reason": "The buyer market is concentrated among relatively few suppliers",
      "risk_driver_labels": "['concentrated_buyer_market','dominant_supplier']",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "COL",
    "hs_code": 330510,
    "num_markets": 61,
    "highest_price_importer_iso3": "BEL",
    "highest_price_usd_per_ton": 330000,
    "lowest_price_importer_iso3": "SUR",
    "lowest_price_usd_per_ton": 333.3333333333333,
    "median_price_across_markets": 4000,
    "price_spread_pct": 8241.666666666668,
    "avg_quantity_metric_tons": 453.1866868131868,
    "total_trade_value_usd": 203298417
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 30992309.249019444,
      "active_destinations": 36,
      "yoy_growth_pct": -2.8255924736967035
    },
    {
      "year": 2011,
      "export_value_usd": 40825960.10716901,
      "active_destinations": 35,
      "yoy_growth_pct": 31.729326069694817
    },
    {
      "year": 2012,
      "export_value_usd": 38230868.96137714,
      "active_destinations": 36,
      "yoy_growth_pct": -6.356473035734381
    },
    {
      "year": 2013,
      "export_value_usd": 42246607.252636306,
      "active_destinations": 37,
      "yoy_growth_pct": 10.503915815557535
    },
    {
      "year": 2014,
      "export_value_usd": 38644632.76917908,
      "active_destinations": 36,
      "yoy_growth_pct": -8.526068050665653
    },
    {
      "year": 2015,
      "export_value_usd": 35006706.58438498,
      "active_destinations": 35,
      "yoy_growth_pct": -9.413794165215934
    },
    {
      "year": 2016,
      "export_value_usd": 37521669.81364554,
      "active_destinations": 31,
      "yoy_growth_pct": 7.184232607538076
    },
    {
      "year": 2017,
      "export_value_usd": 33891112.81788341,
      "active_destinations": 32,
      "yoy_growth_pct": -9.675893993507197
    },
    {
      "year": 2018,
      "export_value_usd": 35744171.034170814,
      "active_destinations": 32,
      "yoy_growth_pct": 5.46768182633884
    },
    {
      "year": 2019,
      "export_value_usd": 39969621.21163331,
      "active_destinations": 39,
      "yoy_growth_pct": 11.821368506274878
    },
    {
      "year": 2020,
      "export_value_usd": 40270930.272279955,
      "active_destinations": 35,
      "yoy_growth_pct": 0.753845174191815
    },
    {
      "year": 2021,
      "export_value_usd": 44974324.73259513,
      "active_destinations": 46,
      "yoy_growth_pct": 11.67937871937541
    },
    {
      "year": 2022,
      "export_value_usd": 51226649.93326363,
      "active_destinations": 37,
      "yoy_growth_pct": 13.901987940548505
    },
    {
      "year": 2023,
      "export_value_usd": 54610617.88566311,
      "active_destinations": 46,
      "yoy_growth_pct": 6.605874006611789
    },
    {
      "year": 2024,
      "export_value_usd": 60655528.61217124,
      "active_destinations": 45,
      "yoy_growth_pct": 11.069112492307289
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "COL",
    "exports_usd": 55337279113.68444,
    "imports_usd": 61448904301.818245,
    "trade_balance_usd": -6111625188.133804,
    "yoy_exports_growth_pct": -1.885712827844721,
    "yoy_imports_growth_pct": 3.43348211479082,
    "exports_cagr_3y_pct": 7.222276465026112,
    "imports_cagr_3y_pct": 1.3577574301079531,
    "export_partner_hhi": 1140.5760000652735,
    "export_product_hhi": 950.1838544018461,
    "momentum_score": 0.8466839600165288,
    "risk_score": 10.453799272335598,
    "gdp_million_usd": 418818.1548792711,
    "gdp_per_capita_usd": 7919.2088682534495,
    "population": 52886363,
    "labor_force": 28266.26,
    "investment_rate_pct": 21.76,
    "savings_rate_pct": 19.47,
    "secondary_education_pct": 77.87,
    "tertiary_education_pct": 28.89,
    "total_factor_productivity": 722.83,
    "trade_openness_pct": 23.764252743254925,
    "exports_gdp_pct": 11.260313921750043,
    "num_active_partners": 270,
    "num_fta_partners": 42,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 5,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 9787.839506172839,
    "avg_partner_gdp_million_usd": 533678518.3258194,
    "avg_partner_gdp_per_capita_usd": 15.77418617021276,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 15.555555555555555,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.8518518518518516,
    "avg_applied_tariff_pct": 0.1315806636858391,
    "avg_mfn_tariff_pct": 0.1376194926094697,
    "avg_preferential_tariff_pct": 0.03886810412021459,
    "tariff_advantage_pp": 0.09875138848925512,
    "avg_distance_all_partners_km": 9623.442364704093,
    "num_border_partners": 130,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.882653246321857,
    "pct_products_high_elasticity": 73.56781241673328,
    "pct_products_low_elasticity": 3.037569944044764,
    "real_market_potential": 123429.5569802146,
    "foreign_market_potential": 9374.631160550322
  }
}