{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/col/220840",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/220840",
    "exporter": "https://www.yugalinks.com/trade/exporter/col/220840",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "220840",
    "exporter_iso3": "COL",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 102,
    "current_lane_count": 61,
    "active_market_count": 61,
    "exports_latest_observed_lanes_usd": 16277000.11928204,
    "exports_current_2024_usd": 16084689.376201563,
    "exports_avg_3y_usd": 14827757.821198508,
    "exports_avg_5y_usd": 12439717.892718451,
    "exports_avg_10y_usd": 10554461.91813716,
    "exports_cagr_3y_pct": 18.291070638914107,
    "exports_cagr_5y_pct": 11.287836026199516,
    "exports_cagr_10y_pct": 6.473238983482044,
    "exports_all_year_lane_avg_usd": 8736040.36453658,
    "exports_historical_lane_peak_usd": 28316608.3887828,
    "historical_peak_year": 2024,
    "positive_growth_year_share_pct": 58.62068965517241,
    "trend_acceleration_pct": 11.817831655432062,
    "trend_label": "Rapid growth",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 5101631.9673068095,
    "top_market_share_pct": 31.34258112625631,
    "destination_hhi": 1422.8366985321761,
    "weighted_share_latest_pct": 6.431879509285792,
    "weighted_share_change_1y_pp": 2.296809262928692,
    "weighted_volatility_cv": 0.8559081033894071,
    "weighted_max_drawdown_pct": 79.4399446409447,
    "limited_history_lane_share_pct": 40.19607843137255,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:31",
    "source": "api",
    "product": {
      "hs_code": 220840,
      "hs_description": "Rum and other spirits obtained by distilling fermented sugar-cane products",
      "hs_chapter": 22,
      "hs_heading": 2208,
      "substitution_elasticity": -2.754765,
      "price_range_label": "Low price range",
      "trade_type_label": "One-way trade"
    },
    "hs_description": "Rum and other spirits obtained by distilling fermented sugar-cane products",
    "hs_chapter": 22,
    "hs_heading": 2208,
    "destinations": [
      {
        "hs_code": 220840,
        "corridor_rank": 64,
        "exporter_iso3": "COL",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 5101631.9673068095,
        "exports_all_year_avg_usd": 2071790.6844762852,
        "exports_avg_3y_usd": 3962834.277635818,
        "exports_avg_5y_usd": 3192523.735057087,
        "exports_avg_10y_usd": 2858468.531624032,
        "exports_cagr_3y_pct": 31.3374491355535,
        "exports_cagr_5y_pct": 10.404580283884268,
        "exports_cagr_10y_pct": 7.723100844319952,
        "exports_historical_peak_usd": 5101631.9673068095,
        "buyer_imports_latest_observed_usd": 161998532.20034721,
        "historical_peak_year": 2024,
        "positive_growth_year_share_pct": 51.724137931034484,
        "trend_acceleration_pct": 23.614348291233547,
        "trend_label": "Rapid growth",
        "buyer_yoy_latest_pct": -5.4567,
        "buyer_yoy_all_avg_pct": 8.9932,
        "buyer_trend_consistency_pct": 75.8621,
        "market_share_latest_pct": 3.1491840685306376,
        "market_share_change_1y_pp": 1.0478804500640106,
        "peer_best_share_pct": 14.498172055502431,
        "peer_top_exporter": "DOM",
        "supplier_count_latest": 69,
        "buyer_market_hhi": 778.08,
        "distance_km": 4021.171142578125,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.017851350786919996,
        "tariff_advantage_pp": 0.041440856879098986,
        "volatility_cv": 0.42689906753737966,
        "max_drawdown_pct": 58.22862918986962,
        "attention_level": "Stable",
        "primary_risk_reason": "No material risk condition is currently identified",
        "risk_driver_labels": "[]",
        "signal_flag": "Growing",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "COL",
      "hs_code": 220840,
      "num_markets": 77,
      "highest_price_importer_iso3": "JPN",
      "highest_price_usd_per_ton": 1552000,
      "lowest_price_importer_iso3": "DOM",
      "lowest_price_usd_per_ton": 554.0742586593572,
      "median_price_across_markets": 9141.397849462364,
      "price_spread_pct": 16971.648661288564,
      "avg_quantity_metric_tons": 52.63660836501901,
      "total_trade_value_usd": 57827732
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 6562757.9761604285,
        "active_destinations": 28,
        "yoy_growth_pct": 26.75043027313703
      },
      {
        "year": 2011,
        "export_value_usd": 7426181.203624395,
        "active_destinations": 32,
        "yoy_growth_pct": 13.156408183882409
      },
      {
        "year": 2012,
        "export_value_usd": 9747575.051433489,
        "active_destinations": 36,
        "yoy_growth_pct": 31.259590685399964
      },
      {
        "year": 2013,
        "export_value_usd": 10447652.6027262,
        "active_destinations": 39,
        "yoy_growth_pct": 7.182068848905736
      },
      {
        "year": 2014,
        "export_value_usd": 8590293.858247332,
        "active_destinations": 41,
        "yoy_growth_pct": -17.777761331710156
      },
      {
        "year": 2015,
        "export_value_usd": 7913550.141050445,
        "active_destinations": 40,
        "yoy_growth_pct": -7.878004272777725
      },
      {
        "year": 2016,
        "export_value_usd": 5988552.974143594,
        "active_destinations": 47,
        "yoy_growth_pct": -24.325329752081753
      },
      {
        "year": 2017,
        "export_value_usd": 8559066.758568382,
        "active_destinations": 50,
        "yoy_growth_pct": 42.92378802564388
      },
      {
        "year": 2018,
        "export_value_usd": 11462185.326375855,
        "active_destinations": 54,
        "yoy_growth_pct": 33.91863446912825
      },
      {
        "year": 2019,
        "export_value_usd": 9422674.517641068,
        "active_destinations": 61,
        "yoy_growth_pct": -17.793385385609064
      },
      {
        "year": 2020,
        "export_value_usd": 7997765.849043296,
        "active_destinations": 50,
        "yoy_growth_pct": -15.122125527418648
      },
      {
        "year": 2021,
        "export_value_usd": 9717550.150953434,
        "active_destinations": 56,
        "yoy_growth_pct": 21.503308978667608
      },
      {
        "year": 2022,
        "export_value_usd": 14481927.741078109,
        "active_destinations": 61,
        "yoy_growth_pct": 49.02858761842581
      },
      {
        "year": 2023,
        "export_value_usd": 13916656.346315855,
        "active_destinations": 63,
        "yoy_growth_pct": -3.9032883250677766
      },
      {
        "year": 2024,
        "export_value_usd": 16084689.376201563,
        "active_destinations": 61,
        "yoy_growth_pct": 15.578692007147602
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "COL",
      "exports_usd": 55337279113.68444,
      "imports_usd": 61448904301.818245,
      "trade_balance_usd": -6111625188.133804,
      "yoy_exports_growth_pct": -1.885712827844721,
      "yoy_imports_growth_pct": 3.43348211479082,
      "exports_cagr_3y_pct": 7.222276465026112,
      "imports_cagr_3y_pct": 1.3577574301079531,
      "export_partner_hhi": 1140.5760000652735,
      "export_product_hhi": 950.1838544018461,
      "momentum_score": 0.8466839600165288,
      "risk_score": 10.453799272335598,
      "gdp_million_usd": 418818.1548792711,
      "gdp_per_capita_usd": 7919.2088682534495,
      "population": 52886363,
      "labor_force": 28266.26,
      "investment_rate_pct": 21.76,
      "savings_rate_pct": 19.47,
      "secondary_education_pct": 77.87,
      "tertiary_education_pct": 28.89,
      "total_factor_productivity": 722.83,
      "trade_openness_pct": 23.764252743254925,
      "exports_gdp_pct": 11.260313921750043,
      "num_active_partners": 270,
      "num_fta_partners": 42,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 5,
      "num_shared_language_partners": 24,
      "avg_partner_distance_km": 9787.839506172839,
      "avg_partner_gdp_million_usd": 533678518.3258194,
      "avg_partner_gdp_per_capita_usd": 15.77418617021276,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 15.555555555555555,
      "pct_partners_shared_language": 8.88888888888889,
      "pct_partners_shared_border": 1.8518518518518516,
      "avg_applied_tariff_pct": 0.1315806636858391,
      "avg_mfn_tariff_pct": 0.1376194926094697,
      "avg_preferential_tariff_pct": 0.03886810412021459,
      "tariff_advantage_pp": 0.09875138848925512,
      "avg_distance_all_partners_km": 9623.442364704093,
      "num_border_partners": 130,
      "num_colonial_partners": 25,
      "avg_substitution_elasticity": -9.882653246321857,
      "pct_products_high_elasticity": 73.56781241673328,
      "pct_products_low_elasticity": 3.037569944044764,
      "real_market_potential": 123429.5569802146,
      "foreign_market_potential": 9374.631160550322
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "220840",
    "hs_description": "Rum and other spirits obtained by distilling fermented sugar-cane products",
    "hs_chapter": 22,
    "hs_heading": 2208
  },
  "destinations": [
    {
      "hs_code": 220840,
      "corridor_rank": 64,
      "exporter_iso3": "COL",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 5101631.9673068095,
      "exports_all_year_avg_usd": 2071790.6844762852,
      "exports_avg_3y_usd": 3962834.277635818,
      "exports_avg_5y_usd": 3192523.735057087,
      "exports_avg_10y_usd": 2858468.531624032,
      "exports_cagr_3y_pct": 31.3374491355535,
      "exports_cagr_5y_pct": 10.404580283884268,
      "exports_cagr_10y_pct": 7.723100844319952,
      "exports_historical_peak_usd": 5101631.9673068095,
      "buyer_imports_latest_observed_usd": 161998532.20034721,
      "historical_peak_year": 2024,
      "positive_growth_year_share_pct": 51.724137931034484,
      "trend_acceleration_pct": 23.614348291233547,
      "trend_label": "Rapid growth",
      "buyer_yoy_latest_pct": -5.4567,
      "buyer_yoy_all_avg_pct": 8.9932,
      "buyer_trend_consistency_pct": 75.8621,
      "market_share_latest_pct": 3.1491840685306376,
      "market_share_change_1y_pp": 1.0478804500640106,
      "peer_best_share_pct": 14.498172055502431,
      "peer_top_exporter": "DOM",
      "supplier_count_latest": 69,
      "buyer_market_hhi": 778.08,
      "distance_km": 4021.171142578125,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.017851350786919996,
      "tariff_advantage_pp": 0.041440856879098986,
      "volatility_cv": 0.42689906753737966,
      "max_drawdown_pct": 58.22862918986962,
      "attention_level": "Stable",
      "primary_risk_reason": "No material risk condition is currently identified",
      "risk_driver_labels": "[]",
      "signal_flag": "Growing",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "COL",
    "hs_code": 220840,
    "num_markets": 77,
    "highest_price_importer_iso3": "JPN",
    "highest_price_usd_per_ton": 1552000,
    "lowest_price_importer_iso3": "DOM",
    "lowest_price_usd_per_ton": 554.0742586593572,
    "median_price_across_markets": 9141.397849462364,
    "price_spread_pct": 16971.648661288564,
    "avg_quantity_metric_tons": 52.63660836501901,
    "total_trade_value_usd": 57827732
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 6562757.9761604285,
      "active_destinations": 28,
      "yoy_growth_pct": 26.75043027313703
    },
    {
      "year": 2011,
      "export_value_usd": 7426181.203624395,
      "active_destinations": 32,
      "yoy_growth_pct": 13.156408183882409
    },
    {
      "year": 2012,
      "export_value_usd": 9747575.051433489,
      "active_destinations": 36,
      "yoy_growth_pct": 31.259590685399964
    },
    {
      "year": 2013,
      "export_value_usd": 10447652.6027262,
      "active_destinations": 39,
      "yoy_growth_pct": 7.182068848905736
    },
    {
      "year": 2014,
      "export_value_usd": 8590293.858247332,
      "active_destinations": 41,
      "yoy_growth_pct": -17.777761331710156
    },
    {
      "year": 2015,
      "export_value_usd": 7913550.141050445,
      "active_destinations": 40,
      "yoy_growth_pct": -7.878004272777725
    },
    {
      "year": 2016,
      "export_value_usd": 5988552.974143594,
      "active_destinations": 47,
      "yoy_growth_pct": -24.325329752081753
    },
    {
      "year": 2017,
      "export_value_usd": 8559066.758568382,
      "active_destinations": 50,
      "yoy_growth_pct": 42.92378802564388
    },
    {
      "year": 2018,
      "export_value_usd": 11462185.326375855,
      "active_destinations": 54,
      "yoy_growth_pct": 33.91863446912825
    },
    {
      "year": 2019,
      "export_value_usd": 9422674.517641068,
      "active_destinations": 61,
      "yoy_growth_pct": -17.793385385609064
    },
    {
      "year": 2020,
      "export_value_usd": 7997765.849043296,
      "active_destinations": 50,
      "yoy_growth_pct": -15.122125527418648
    },
    {
      "year": 2021,
      "export_value_usd": 9717550.150953434,
      "active_destinations": 56,
      "yoy_growth_pct": 21.503308978667608
    },
    {
      "year": 2022,
      "export_value_usd": 14481927.741078109,
      "active_destinations": 61,
      "yoy_growth_pct": 49.02858761842581
    },
    {
      "year": 2023,
      "export_value_usd": 13916656.346315855,
      "active_destinations": 63,
      "yoy_growth_pct": -3.9032883250677766
    },
    {
      "year": 2024,
      "export_value_usd": 16084689.376201563,
      "active_destinations": 61,
      "yoy_growth_pct": 15.578692007147602
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "COL",
    "exports_usd": 55337279113.68444,
    "imports_usd": 61448904301.818245,
    "trade_balance_usd": -6111625188.133804,
    "yoy_exports_growth_pct": -1.885712827844721,
    "yoy_imports_growth_pct": 3.43348211479082,
    "exports_cagr_3y_pct": 7.222276465026112,
    "imports_cagr_3y_pct": 1.3577574301079531,
    "export_partner_hhi": 1140.5760000652735,
    "export_product_hhi": 950.1838544018461,
    "momentum_score": 0.8466839600165288,
    "risk_score": 10.453799272335598,
    "gdp_million_usd": 418818.1548792711,
    "gdp_per_capita_usd": 7919.2088682534495,
    "population": 52886363,
    "labor_force": 28266.26,
    "investment_rate_pct": 21.76,
    "savings_rate_pct": 19.47,
    "secondary_education_pct": 77.87,
    "tertiary_education_pct": 28.89,
    "total_factor_productivity": 722.83,
    "trade_openness_pct": 23.764252743254925,
    "exports_gdp_pct": 11.260313921750043,
    "num_active_partners": 270,
    "num_fta_partners": 42,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 5,
    "num_shared_language_partners": 24,
    "avg_partner_distance_km": 9787.839506172839,
    "avg_partner_gdp_million_usd": 533678518.3258194,
    "avg_partner_gdp_per_capita_usd": 15.77418617021276,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 15.555555555555555,
    "pct_partners_shared_language": 8.88888888888889,
    "pct_partners_shared_border": 1.8518518518518516,
    "avg_applied_tariff_pct": 0.1315806636858391,
    "avg_mfn_tariff_pct": 0.1376194926094697,
    "avg_preferential_tariff_pct": 0.03886810412021459,
    "tariff_advantage_pp": 0.09875138848925512,
    "avg_distance_all_partners_km": 9623.442364704093,
    "num_border_partners": 130,
    "num_colonial_partners": 25,
    "avg_substitution_elasticity": -9.882653246321857,
    "pct_products_high_elasticity": 73.56781241673328,
    "pct_products_low_elasticity": 3.037569944044764,
    "real_market_potential": 123429.5569802146,
    "foreign_market_potential": 9374.631160550322
  }
}