{
  "template": "T3",
  "templateName": "Product Exporter Position Profile",
  "source": "api",
  "publisher": {
    "name": "Yugalinks",
    "url": "https://www.yugalinks.com"
  },
  "canonical": "https://www.yugalinks.com/trade/exporter/can/480254",
  "links": {
    "product": "https://www.yugalinks.com/trade/product/480254",
    "exporter": "https://www.yugalinks.com/trade/exporter/can/480254",
    "methodology": "https://www.yugalinks.com/methodology"
  },
  "methodology": {
    "summary": "Reported exporter totals are combined with destination, price, history, and country-context observations. Growth, concentration, weighted share, volatility, drawdown, and price-position values are calculated indicators rather than additional reported trade.",
    "reportedValues": "Merchandise trade observations for an exporter, HS6 product, destination market, and available year.",
    "destinations": "Destination rows are ranked by latest observed exporter-lane value.",
    "prices": "Unit values are reported trade value divided by reported quantity where quantity is positive.",
    "missingData": "Missing values are shown as Not reported and are not imputed."
  },
  "exporter": {
    "hs_code": "480254",
    "exporter_iso3": "CAN",
    "first_data_year": 1995,
    "latest_data_year": 2024,
    "observed_lane_count": 150,
    "current_lane_count": 40,
    "active_market_count": 40,
    "exports_latest_observed_lanes_usd": 3564742.8484690827,
    "exports_current_2024_usd": 3024964.2068083715,
    "exports_avg_3y_usd": 3597044.078083524,
    "exports_avg_5y_usd": 4096295.312609217,
    "exports_avg_10y_usd": 7324296.888471303,
    "exports_cagr_3y_pct": -12.87764346844239,
    "exports_cagr_5y_pct": -10.053133340471732,
    "exports_cagr_10y_pct": -12.477872640075061,
    "exports_all_year_lane_avg_usd": 36049139.06875243,
    "exports_historical_lane_peak_usd": 168645765.93368867,
    "historical_peak_year": 2000,
    "positive_growth_year_share_pct": 37.93103448275862,
    "trend_acceleration_pct": -0.3997708283673287,
    "trend_label": "Rapid decline",
    "top_market_iso3": "USA",
    "top_market_exports_usd": 2888419.692,
    "top_market_share_pct": 81.02743493097863,
    "destination_hhi": 6601.041061653658,
    "weighted_share_latest_pct": 11.864020862498785,
    "weighted_share_change_1y_pp": 1.933824483970707,
    "weighted_volatility_cv": 1.3245960634659582,
    "weighted_max_drawdown_pct": 95.68155992202057,
    "limited_history_lane_share_pct": 41.333333333333336,
    "data_freshness_years": 0,
    "coverage_score": 100,
    "confidence_label": "High",
    "refreshed_at": "2026-07-20 09:28:25",
    "source": "api",
    "product": {
      "hs_code": 480254,
      "hs_description": "Uncoated paper and paperboard (not 4801 or 4803): printing, writing or graphic, 10% or less by weight of mechanical or chemi-mechanical processed fibre, weighing less than 40g/m2, in rolls or sheets",
      "hs_chapter": 48,
      "hs_heading": 4802,
      "substitution_elasticity": -8.5723896,
      "price_range_label": null,
      "trade_type_label": null
    },
    "hs_description": "Uncoated paper and paperboard (not 4801 or 4803): printing, writing or graphic, 10% or less by weight of mechanical or chemi-mechanical processed fibre, weighing less than 40g/m2, in rolls or sheets",
    "hs_chapter": 48,
    "hs_heading": 4802,
    "destinations": [
      {
        "hs_code": 480254,
        "corridor_rank": 20,
        "exporter_iso3": "CAN",
        "importer_iso3": "USA",
        "latest_data_year": 2024,
        "lane_data_years": 30,
        "exports_latest_observed_usd": 2888419.692,
        "exports_all_year_avg_usd": 34001232.29158961,
        "exports_avg_3y_usd": 3475155.27011116,
        "exports_avg_5y_usd": 3934077.4343318716,
        "exports_avg_10y_usd": 7089991.467752993,
        "exports_cagr_3y_pct": -12.364816275362056,
        "exports_cagr_5y_pct": -9.869381230326823,
        "exports_cagr_10y_pct": -12.790845491713265,
        "exports_historical_peak_usd": 156771313.99446338,
        "buyer_imports_latest_observed_usd": 43033161.6342608,
        "historical_peak_year": 2000,
        "positive_growth_year_share_pct": 41.37931034482759,
        "trend_acceleration_pct": 0.4260292163512087,
        "trend_label": "Rapid decline",
        "buyer_yoy_latest_pct": 31.452,
        "buyer_yoy_all_avg_pct": 2.2412,
        "buyer_trend_consistency_pct": 44.8276,
        "market_share_latest_pct": 6.712078737204349,
        "market_share_change_1y_pp": -5.380680363843322,
        "peer_best_share_pct": 40.35869304715373,
        "peer_top_exporter": "DEU",
        "supplier_count_latest": 40,
        "buyer_market_hhi": 2776.3,
        "distance_km": 548.3945922851562,
        "has_reported_fta": 1,
        "applied_tariff_pct": 0.022607953013134546,
        "tariff_advantage_pp": 0.023905736941426253,
        "volatility_cv": 1.2759647067105826,
        "max_drawdown_pct": 98.15755853644117,
        "attention_level": "High attention",
        "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
        "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market']",
        "signal_flag": "Declining",
        "confidence_label": "High",
        "refreshed_at": "2026-07-20 09:30:25"
      }
    ],
    "priceSummary": {
      "exporter_iso3": "CAN",
      "hs_code": 480254,
      "num_markets": 61,
      "highest_price_importer_iso3": "ARE",
      "highest_price_usd_per_ton": 132466.6666666667,
      "lowest_price_importer_iso3": "MWI",
      "lowest_price_usd_per_ton": 62.85072951739618,
      "median_price_across_markets": 2196.135672480476,
      "price_spread_pct": 6028.945187507598,
      "avg_quantity_metric_tons": 238.22975182481753,
      "total_trade_value_usd": 34123094
    },
    "history": [
      {
        "year": 2010,
        "export_value_usd": 14137334.773408495,
        "active_destinations": 34,
        "yoy_growth_pct": 50.52244348376929
      },
      {
        "year": 2011,
        "export_value_usd": 9778075.426186701,
        "active_destinations": 26,
        "yoy_growth_pct": -30.835086082995694
      },
      {
        "year": 2012,
        "export_value_usd": 10430148.362137923,
        "active_destinations": 29,
        "yoy_growth_pct": 6.6687247492988515
      },
      {
        "year": 2013,
        "export_value_usd": 9881136.728891466,
        "active_destinations": 25,
        "yoy_growth_pct": -5.263699174590871
      },
      {
        "year": 2014,
        "export_value_usd": 11469423.447647033,
        "active_destinations": 29,
        "yoy_growth_pct": 16.073927143539816
      },
      {
        "year": 2015,
        "export_value_usd": 11060753.918940615,
        "active_destinations": 28,
        "yoy_growth_pct": -3.56312181315668
      },
      {
        "year": 2016,
        "export_value_usd": 15178209.020529972,
        "active_destinations": 29,
        "yoy_growth_pct": 37.225808762805585
      },
      {
        "year": 2017,
        "export_value_usd": 15092512.82896481,
        "active_destinations": 24,
        "yoy_growth_pct": -0.5646001544006234
      },
      {
        "year": 2018,
        "export_value_usd": 6292064.529139615,
        "active_destinations": 32,
        "yoy_growth_pct": -58.31002696208286
      },
      {
        "year": 2019,
        "export_value_usd": 5137952.024091916,
        "active_destinations": 42,
        "yoy_growth_pct": -18.342350109456255
      },
      {
        "year": 2020,
        "export_value_usd": 5115973.1850554785,
        "active_destinations": 29,
        "yoy_growth_pct": -0.42777431422828893
      },
      {
        "year": 2021,
        "export_value_usd": 4574371.143740041,
        "active_destinations": 39,
        "yoy_growth_pct": -10.586491010108062
      },
      {
        "year": 2022,
        "export_value_usd": 3697558.3484562724,
        "active_destinations": 34,
        "yoy_growth_pct": -19.167941728639008
      },
      {
        "year": 2023,
        "export_value_usd": 4068609.6789859273,
        "active_destinations": 29,
        "yoy_growth_pct": 10.035036517667626
      },
      {
        "year": 2024,
        "export_value_usd": 3024964.2068083715,
        "active_destinations": 40,
        "yoy_growth_pct": -25.65115738597164
      }
    ],
    "economy": {
      "year": 2024,
      "country_iso3": "CAN",
      "exports_usd": 572206582085.7932,
      "imports_usd": 547232728197.8305,
      "trade_balance_usd": 24973853887.962708,
      "yoy_exports_growth_pct": -1.2810306373929103,
      "yoy_imports_growth_pct": -2.0806079079976225,
      "exports_cagr_3y_pct": 4.616007249454568,
      "imports_cagr_3y_pct": 3.467485223027844,
      "export_partner_hhi": 5273.849129068168,
      "export_product_hhi": 433.33726654185506,
      "momentum_score": 0.48808072866133323,
      "risk_score": 28.53593197805011,
      "gdp_million_usd": 2243636.8266337616,
      "gdp_per_capita_usd": 54340.34772247326,
      "population": 41288599,
      "labor_force": 21086.43,
      "investment_rate_pct": 22.9,
      "savings_rate_pct": 21.83,
      "secondary_education_pct": 98.31,
      "tertiary_education_pct": 50.1,
      "total_factor_productivity": 2392.81,
      "trade_openness_pct": 50.97322521067148,
      "exports_gdp_pct": 26.055199873495454,
      "num_active_partners": 270,
      "num_fta_partners": 51,
      "num_wto_partners": 169,
      "num_eu_partners": 28,
      "num_shared_border_partners": 1,
      "num_shared_language_partners": 112,
      "avg_partner_distance_km": 8859.35390946502,
      "avg_partner_gdp_million_usd": 533678518.3258192,
      "avg_partner_gdp_per_capita_usd": 15.774186170212769,
      "avg_buyer_biz_entry_days": null,
      "avg_buyer_biz_entry_cost_pct": null,
      "pct_partners_with_fta": 18.88888888888889,
      "pct_partners_shared_language": 41.48148148148148,
      "pct_partners_shared_border": 0.3703703703703704,
      "avg_applied_tariff_pct": 0.136630819881567,
      "avg_mfn_tariff_pct": 0.13779843504299555,
      "avg_preferential_tariff_pct": 0.016269331963707234,
      "tariff_advantage_pp": 0.12152910307928831,
      "avg_distance_all_partners_km": 8695.693517830576,
      "num_border_partners": 30,
      "num_colonial_partners": 50,
      "avg_substitution_elasticity": -10.838360242299506,
      "pct_products_high_elasticity": 75.77814182073485,
      "pct_products_low_elasticity": 2.691317575473906,
      "real_market_potential": 338236.387115361,
      "foreign_market_potential": 21785.039646222216
    },
    "countryMap": {}
  },
  "product": {
    "hs_code": "480254",
    "hs_description": "Uncoated paper and paperboard (not 4801 or 4803): printing, writing or graphic, 10% or less by weight of mechanical or chemi-mechanical processed fibre, weighing less than 40g/m2, in rolls or sheets",
    "hs_chapter": 48,
    "hs_heading": 4802
  },
  "destinations": [
    {
      "hs_code": 480254,
      "corridor_rank": 20,
      "exporter_iso3": "CAN",
      "importer_iso3": "USA",
      "latest_data_year": 2024,
      "lane_data_years": 30,
      "exports_latest_observed_usd": 2888419.692,
      "exports_all_year_avg_usd": 34001232.29158961,
      "exports_avg_3y_usd": 3475155.27011116,
      "exports_avg_5y_usd": 3934077.4343318716,
      "exports_avg_10y_usd": 7089991.467752993,
      "exports_cagr_3y_pct": -12.364816275362056,
      "exports_cagr_5y_pct": -9.869381230326823,
      "exports_cagr_10y_pct": -12.790845491713265,
      "exports_historical_peak_usd": 156771313.99446338,
      "buyer_imports_latest_observed_usd": 43033161.6342608,
      "historical_peak_year": 2000,
      "positive_growth_year_share_pct": 41.37931034482759,
      "trend_acceleration_pct": 0.4260292163512087,
      "trend_label": "Rapid decline",
      "buyer_yoy_latest_pct": 31.452,
      "buyer_yoy_all_avg_pct": 2.2412,
      "buyer_trend_consistency_pct": 44.8276,
      "market_share_latest_pct": 6.712078737204349,
      "market_share_change_1y_pp": -5.380680363843322,
      "peer_best_share_pct": 40.35869304715373,
      "peer_top_exporter": "DEU",
      "supplier_count_latest": 40,
      "buyer_market_hhi": 2776.3,
      "distance_km": 548.3945922851562,
      "has_reported_fta": 1,
      "applied_tariff_pct": 0.022607953013134546,
      "tariff_advantage_pp": 0.023905736941426253,
      "volatility_cv": 1.2759647067105826,
      "max_drawdown_pct": 98.15755853644117,
      "attention_level": "High attention",
      "primary_risk_reason": "Current trade remains more than 50% below its historical peak",
      "risk_driver_labels": "['high_volatility','unrecovered_drawdown','concentrated_buyer_market']",
      "signal_flag": "Declining",
      "confidence_label": "High",
      "refreshed_at": "2026-07-20 09:30:25"
    }
  ],
  "prices": [],
  "priceSummary": {
    "exporter_iso3": "CAN",
    "hs_code": 480254,
    "num_markets": 61,
    "highest_price_importer_iso3": "ARE",
    "highest_price_usd_per_ton": 132466.6666666667,
    "lowest_price_importer_iso3": "MWI",
    "lowest_price_usd_per_ton": 62.85072951739618,
    "median_price_across_markets": 2196.135672480476,
    "price_spread_pct": 6028.945187507598,
    "avg_quantity_metric_tons": 238.22975182481753,
    "total_trade_value_usd": 34123094
  },
  "history": [
    {
      "year": 2010,
      "export_value_usd": 14137334.773408495,
      "active_destinations": 34,
      "yoy_growth_pct": 50.52244348376929
    },
    {
      "year": 2011,
      "export_value_usd": 9778075.426186701,
      "active_destinations": 26,
      "yoy_growth_pct": -30.835086082995694
    },
    {
      "year": 2012,
      "export_value_usd": 10430148.362137923,
      "active_destinations": 29,
      "yoy_growth_pct": 6.6687247492988515
    },
    {
      "year": 2013,
      "export_value_usd": 9881136.728891466,
      "active_destinations": 25,
      "yoy_growth_pct": -5.263699174590871
    },
    {
      "year": 2014,
      "export_value_usd": 11469423.447647033,
      "active_destinations": 29,
      "yoy_growth_pct": 16.073927143539816
    },
    {
      "year": 2015,
      "export_value_usd": 11060753.918940615,
      "active_destinations": 28,
      "yoy_growth_pct": -3.56312181315668
    },
    {
      "year": 2016,
      "export_value_usd": 15178209.020529972,
      "active_destinations": 29,
      "yoy_growth_pct": 37.225808762805585
    },
    {
      "year": 2017,
      "export_value_usd": 15092512.82896481,
      "active_destinations": 24,
      "yoy_growth_pct": -0.5646001544006234
    },
    {
      "year": 2018,
      "export_value_usd": 6292064.529139615,
      "active_destinations": 32,
      "yoy_growth_pct": -58.31002696208286
    },
    {
      "year": 2019,
      "export_value_usd": 5137952.024091916,
      "active_destinations": 42,
      "yoy_growth_pct": -18.342350109456255
    },
    {
      "year": 2020,
      "export_value_usd": 5115973.1850554785,
      "active_destinations": 29,
      "yoy_growth_pct": -0.42777431422828893
    },
    {
      "year": 2021,
      "export_value_usd": 4574371.143740041,
      "active_destinations": 39,
      "yoy_growth_pct": -10.586491010108062
    },
    {
      "year": 2022,
      "export_value_usd": 3697558.3484562724,
      "active_destinations": 34,
      "yoy_growth_pct": -19.167941728639008
    },
    {
      "year": 2023,
      "export_value_usd": 4068609.6789859273,
      "active_destinations": 29,
      "yoy_growth_pct": 10.035036517667626
    },
    {
      "year": 2024,
      "export_value_usd": 3024964.2068083715,
      "active_destinations": 40,
      "yoy_growth_pct": -25.65115738597164
    }
  ],
  "economy": {
    "year": 2024,
    "country_iso3": "CAN",
    "exports_usd": 572206582085.7932,
    "imports_usd": 547232728197.8305,
    "trade_balance_usd": 24973853887.962708,
    "yoy_exports_growth_pct": -1.2810306373929103,
    "yoy_imports_growth_pct": -2.0806079079976225,
    "exports_cagr_3y_pct": 4.616007249454568,
    "imports_cagr_3y_pct": 3.467485223027844,
    "export_partner_hhi": 5273.849129068168,
    "export_product_hhi": 433.33726654185506,
    "momentum_score": 0.48808072866133323,
    "risk_score": 28.53593197805011,
    "gdp_million_usd": 2243636.8266337616,
    "gdp_per_capita_usd": 54340.34772247326,
    "population": 41288599,
    "labor_force": 21086.43,
    "investment_rate_pct": 22.9,
    "savings_rate_pct": 21.83,
    "secondary_education_pct": 98.31,
    "tertiary_education_pct": 50.1,
    "total_factor_productivity": 2392.81,
    "trade_openness_pct": 50.97322521067148,
    "exports_gdp_pct": 26.055199873495454,
    "num_active_partners": 270,
    "num_fta_partners": 51,
    "num_wto_partners": 169,
    "num_eu_partners": 28,
    "num_shared_border_partners": 1,
    "num_shared_language_partners": 112,
    "avg_partner_distance_km": 8859.35390946502,
    "avg_partner_gdp_million_usd": 533678518.3258192,
    "avg_partner_gdp_per_capita_usd": 15.774186170212769,
    "avg_buyer_biz_entry_days": null,
    "avg_buyer_biz_entry_cost_pct": null,
    "pct_partners_with_fta": 18.88888888888889,
    "pct_partners_shared_language": 41.48148148148148,
    "pct_partners_shared_border": 0.3703703703703704,
    "avg_applied_tariff_pct": 0.136630819881567,
    "avg_mfn_tariff_pct": 0.13779843504299555,
    "avg_preferential_tariff_pct": 0.016269331963707234,
    "tariff_advantage_pp": 0.12152910307928831,
    "avg_distance_all_partners_km": 8695.693517830576,
    "num_border_partners": 30,
    "num_colonial_partners": 50,
    "avg_substitution_elasticity": -10.838360242299506,
    "pct_products_high_elasticity": 75.77814182073485,
    "pct_products_low_elasticity": 2.691317575473906,
    "real_market_potential": 338236.387115361,
    "foreign_market_potential": 21785.039646222216
  }
}